What are the responsibilities and job description for the Media Buyer position at VirtualVocations?
A company is looking for a Media Buyer (Native, DSP, Programmatic) to manage ad campaigns and collaborate with various teams.Key ResponsibilitiesPlan, create, and manage ad campaigns on Native Advertising platformsContinuously optimize and analyze the performance of advertising campaigns to meet KPIsResearch and test new audience segments and creative strategies to improve campaign resultsRequired QualificationsBachelor's degree or higher in marketing, advertising, business, or a related field2 years of hands-on experience managing and optimizing Native Ads campaignsStrong understanding of audience segmentation and social media best practicesFamiliarity with Google Analytics for tracking and analyzing campaign performanceA passion for social media and commitment to staying updated with the latest trends