What are the responsibilities and job description for the Paid Media Specialist position at VirtualVocations?
A company is looking for a Paid Media Specialist (PPC & Digital Marketing).Key ResponsibilitiesPlan and organize paid advertising campaigns to generate qualified B2B leadsExecute campaigns on LinkedIn, Google PPC, and potentially TwitterMonitor and optimize campaigns, focusing on performance metrics and ROIRequired Qualifications2-3 years of experience in paid advertising, preferably B2B-focusedProven track record of managing campaigns on LinkedIn, Google PPC, and TwitterStrong analytical skills with a focus on campaign optimization and lead conversionAbility to manage multiple campaigns simultaneously and prioritize effectivelyCrypto industry knowledge is a plus but not mandatory
