What are the responsibilities and job description for the Product Marketing Director position at VirtualVocations?
A company is looking for a Product Marketing Director to drive their Go-To-Market strategy and enhance customer engagement.Key ResponsibilitiesDevelop and maintain positioning and messaging frameworks for product offeringsLead go-to-market strategies and coordinate product launches and marketing campaignsManage product marketing initiatives and track key performance indicators for effectivenessRequired Qualifications10 years of product marketing experience, preferably in IoT or enterprise softwareProven track record of successful product launches and go-to-market strategiesStrong project management skills with experience in cross-functional initiativesAnalytical expertise to derive actionable insights from dataAbility to influence and collaborate effectively across teams
