What are the responsibilities and job description for the Quantitative Marketing Analyst position at VirtualVocations?
A company is looking for a Quantitative Marketing Analyst who will focus on lifecycle marketing analytics and data-driven decision-making.Key ResponsibilitiesDrive revenue growth in lifecycle marketing channels through segmentation, messaging, and list targeting strategiesPresent marketing channel performance and ad-hoc analysis to various audience levelsBuild and maintain data pipelines while collaborating with the marketing operations team to execute campaignsRequired QualificationsBachelor's or Master's degree with a quantitative background (e.g., Statistics, Math, Analytics, Economics, Operations Research)2 years of experience in analyticsExperience with designing and implementing A / B tests, with a good understanding of hypothesis testing and statistical significanceProficiency in SQL, R or Python for data analysis; Advanced Excel; Tableau is a plusPrior experience in lending (banking / fintech) or marketing agency is a plus