What are the responsibilities and job description for the Technology Strategy Manager position at VirtualVocations?
A company is looking for a GTM Technology & Platform Strategy Manager to provide thought leadership and solutions for their MarTech and Data stack.Key Responsibilities : Gather business requirements and collaborate with IT to create user stories and implementation plansAnalyze the marketing technology stack for gaps and drive necessary enhancementsLead the Customer 360 approach to implement dynamic personalization for omni-channel marketingRequired Qualifications : 10 years of experience in B2B demand generation and B2C lifecycle marketingExperience with technologies such as Marketo, Salesforce, and analytics toolsProficiency in SQL, REST APIs, and data visualization toolsStrong project management and organizational skillsExpertise in business requirement gathering and process workflow design