What are the responsibilities and job description for the Omnichannel Strategy Manager position at Vista Outdoor Inc.?
Omnichannel Strategy Expertise
Join Vista Outdoor Inc. as an Omnichannel Strategy Manager and take on the challenge of driving the digital transformation of our Adventure Sports portfolio in North America. With a strong background in ecommerce management, you will be responsible for developing and executing a comprehensive omnichannel strategy aligned with overall business goals and brand objectives.
About the Role:
This is a unique opportunity to join a dynamic team and contribute to the growth and success of our company. You will lead a high-performing team across functions like site merchandising, digital marketing, content creation, and performance marketing. Your responsibilities will include:
Key Responsibilities:
- Develop and execute a data-driven digital marketing strategy to drive qualified traffic and conversions.
- Oversee all aspects of North American eCommerce operations, including merchandising, inventory management, paid media, customer retention, site optimization, and insightful analytics.
- Identify emerging trends and customer insights through website traffic, paid media, and customer surveys to inform product selection, personalization, and promotions.
Your Background:
You have a minimum of 10 years of experience in ecommerce management, with a proven track record of success in driving online sales and profitability. You possess extensive experience working in a large, complex ecommerce environment and have at least 5 years of progressive responsibility in merchandising/buying with a track record of conversion/sales success.
Join Vista Outdoor Inc. as an Omnichannel Strategy Manager and take on the challenge of driving the digital transformation of our Adventure Sports portfolio in North America. With a strong background in ecommerce management, you will be responsible for developing and executing a comprehensive omnichannel strategy aligned with overall business goals and brand objectives.
About the Role:
This is a unique opportunity to join a dynamic team and contribute to the growth and success of our company. You will lead a high-performing team across functions like site merchandising, digital marketing, content creation, and performance marketing. Your responsibilities will include:
Key Responsibilities:
- Develop and execute a data-driven digital marketing strategy to drive qualified traffic and conversions.
- Oversee all aspects of North American eCommerce operations, including merchandising, inventory management, paid media, customer retention, site optimization, and insightful analytics.
- Identify emerging trends and customer insights through website traffic, paid media, and customer surveys to inform product selection, personalization, and promotions.
Your Background:
You have a minimum of 10 years of experience in ecommerce management, with a proven track record of success in driving online sales and profitability. You possess extensive experience working in a large, complex ecommerce environment and have at least 5 years of progressive responsibility in merchandising/buying with a track record of conversion/sales success.