What are the responsibilities and job description for the Senior Strategist, Engagement (Health) position at VML?
Who We Are :
At VML, we are a beacon of innovation and growth in an ever-evolving world. Our heritage is built upon a century of combined expertise, where creativity meets technology, and diverse perspectives ignite inspiration. With the merger of VMLY&R and Wunderman Thompson, we have forged a new path as a growth partner that is part creative agency, part consultancy, and part technology powerhouse.
Our global family now encompasses over 30,000 employees across 150 offices in 64 markets, each contributing to a culture that values connection, belonging, and the power of differences. Our expertise spans the entire customer journey, offering deep insights in communications, commerce, consultancy, CRM, CX, data, production, and technology. We deliver end-to-end solutions that result in revolutionary work.
As a Senior Engagement Strategist, you will spearhead a human-centered approach to translating human empathy and an understanding of the world into meaningful and impactful experiences. We work to anticipate emerging opportunities at the intersection of people, culture, technology and business, identifying where to play and how to win for our clients. As a Senior Engagement Strategist, you will understand the root of client business challenges, framing problems in unexpected ways, and providing inspiration and clarity through thought leadership.
What you'll do :
- Develop a strong understanding of various analytical frameworks and methodologies
- Ability to analyze and translate data into a concise story
- Effectively craft client presentations and develop engaging storytelling skills
- Lead the development of channel specific strategies (e.g. social, CRM, website, paid media, apps, rep-delivered and more)
- Solve issues and prepare client work products by enlisting support of other cross-functional team members
- Proactively identify own areas for further development including seeking new challenges and soliciting feedback
- Independently deliver distinct components of key deliverables
- Constantly seek to improve client work and actively asks provocative questions that can lead to new lines of thinking
- Strong knowledge of data tools, third party data sources, search tools and other resources to pull together key data and insights
- Effectively leverage segmentation study to help identify relevant data and information in the development of customer / segment channel and engagement profile information
- Support the team in developing stimuli and exercises for workshops, craft messaging, develop content strategies and layouts with guidance from Associate Directors and Directors
- Provide support for pitch strategy by synthesizing research insights
What you'll need :
What we offer :
vmlhealthcareers
VML is an equal opportunity employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military / veteran status, genetic information, sexual orientation, gender identity, physical or mental disability, or other protected group status. We believe in creating a dynamic work environment that values diversity and inclusion and strives to recruit a diverse slate of candidates to help us achieve that goal.
The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, click WPP Benefits for more details.
60,000-$140,000 USD
At VML, we are committed to fostering an all-inclusive work environment that is both rewarding and career-forward. Our Inclusion, Equity & Belonging initiatives, alongside the VML Foundation, reflect our dedication to giving back and making a positive impact in our communities and beyond. Our people are the heartbeat of our organization-creators, doers, innovators, makers, and thinkers-who drive not just marketing, but meaningful experiences that resonate in every action and interaction.
VML is a WPP Agency. For more information, please visit our website, and follow VML on our social channels via Instagram, LinkedIn, and X.
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Salary : $60,000 - $140,000
