What are the responsibilities and job description for the Public Relations Director position at Volunteers of America North Louisiana?
JOB SUMMARY:
Oversee the agency’s public relations, including branding and media relations. Accountable for the overall coordination and implementation of private tour experiences and support all Ambassadors in successfully fulfilling their commitment to host one.
JOB DUTIES/ESSENTIAL FUNCTIONS:
The physical demands described here represent those that an employee must meet to perform the essential functions of this job successfully. Must be able to use a computer as required. Must be able to communicate effectively with others. Must be able to operate standard office equipment. Work is primarily sedentary, but one must be able to move throughout the building to access office equipment. May need to move light equipment occasionally. Regular attendance at work is a requirement for this position. Able to travel among Volunteer of America locations within North Louisiana as required.
OTHER DUTIES:
This job description is not intended to be a comprehensive listing of all activities, duties, or responsibilities required of the employee in this role. Duties, responsibilities, and activities are subject to change at any time, with or without notice. The employee will follow all instructions and perform all duties requested and assigned by their supervisor or any supervisor of Volunteers of America.
Oversee the agency’s public relations, including branding and media relations. Accountable for the overall coordination and implementation of private tour experiences and support all Ambassadors in successfully fulfilling their commitment to host one.
JOB DUTIES/ESSENTIAL FUNCTIONS:
- Develop and write various communication materials, including press releases, articles, social media posts, website content, newsletters, and presentations.
- Build and maintain relationships with media, respond to inquiries, and send appropriate information as needed.
- Serve as the Ambassador Manager.
- Secure speakers and storytellers for private tour experiences and other events.
- Schedule, coordinate, and serve as a key presenter for public introductory events, ensuring all involved participants are well-prepared.
- Coordinate stories for and oversee the Cherish the Children of God annual video filming.
- Responsible for the agency’s comprehensive external media plan, including the purchase and placement of billboards, TV, radio, and digital buys.
- Oversee the agency website, updating content and pages as needed.
- Work with the Community Development Manager to assist with Visionaries, the agency’s young adult volunteer group.
- Cultivate high-level community partnerships and solid external relationships with donors, investors, and other supporters.
- Work on special projects or other duties as assigned by the Vice President of PR and Development or the President/CEO.
- Bachelor’s degree in communications, journalism, or a related field.
- Three to five years of related work experience.
- Excellent computer skills, including working knowledge of Canva and Microsoft Office Suite programs.
- Excellent verbal and written communication skills, including public speaking.
- Must like team-oriented tasks and cyclical work.
- Meticulous organization skills with the ability to prioritize multiple tasks and meet all deadlines.
- Ability to maintain strict confidentiality and exercise discretion when handling sensitive situations and access to information.
- Ability to travel and/or work in the community daily, as required by position and supervisor.
The physical demands described here represent those that an employee must meet to perform the essential functions of this job successfully. Must be able to use a computer as required. Must be able to communicate effectively with others. Must be able to operate standard office equipment. Work is primarily sedentary, but one must be able to move throughout the building to access office equipment. May need to move light equipment occasionally. Regular attendance at work is a requirement for this position. Able to travel among Volunteer of America locations within North Louisiana as required.
OTHER DUTIES:
This job description is not intended to be a comprehensive listing of all activities, duties, or responsibilities required of the employee in this role. Duties, responsibilities, and activities are subject to change at any time, with or without notice. The employee will follow all instructions and perform all duties requested and assigned by their supervisor or any supervisor of Volunteers of America.
