Brand Ambassador – Manhattan, New York

Why Wana Brands? Wana Brands is a subsidiary of Canopy USA, LLC, a leading vertically integrated, multi-state operator in the United States cannabis industry. With the transition of Acreage Holdings to Canopy USA, LLC in December 2024, Canopy USA, LLC is now positioned to consolidate operations across its three business units – Wana Brands, Jetty, and Acreage – realizing synergies, cost savings, and supporting growth in state-legal markets across the U.S. Through coverage of key market segments including flower via Superflux, vape and concentrates via Jetty, edibles and beverages via Wana Brands, and retail through The Botanist, Canopy USA, LLC is well positioned to accelerate growth with an emphasis on the Midwestern and Northeastern U.S. markets. As newly formed Canopy USA, LLC, we are building a stronger, more agile organization that will unlock greater opportunities across the growing US cannabis market. Our Culture : Here at Canopy USA, LLC, we believe in people first. We value our people and encourage continuous opportunities to learn, develop, and grow. We pride ourselves in innovation and passion for the cannabis industry. We are always looking for motivated people who share our vision to join our team. Think you have what it takes? Then come grow with us! Job Purpose The Brand Ambassador – Manhattan, New York supports marketing & sales by promoting Wana Brands through a variety of customer and dispensary facing activities, helping to coordinate marketing activities, providing merchandising support and educating dispensaries and budtenders on the Wana brand. The candidate must live in New York and previous industry experience is preferred. We require a background check and motor vehicle check. You must have a clean driving record. Essential Duties and Responsibilities The essential functions include, but are not limited to the following : Work with marketing & sales team to schedule and provide regular presence in dispensaries. Schedule and conduct budtender trainings. Schedule and attend customer appreciation events. Initiate, coordinate, and manage Wana events including human resources associated with event. Manage swag inventory and budget. Assist in collecting competitive information. Effectively execute new launch materials and displays at store level. Ensure proper placement of select POP materials to increase share of shelf at dispensaries. Produce layout plans for stores and maintain store shelves and inventory. Promote the Wana brand to retail store personnel and consumers in a professional manner. Build and maintain strong professional relationships with all in-store personnel. Seek out and report new opportunities, areas for improvement, competitive information / activity, etc. Suggest ways to improve process or marketing at POS. Analyze customer reactions and market trends to anticipate product needs. Remain up to date with industry’s best practices. Maximize customer interest and sales levels by displaying Wana products appropriately. Job Requirements : Proven working experience in brand ambassadorship, marketing, or merchandising a plus. Ability to build relationships and rapport with internal and external partners. Excellent interpersonal and customer service skills. High level of organization. Excellent execution and follow-through. Excellent writing skills. Ability to be assertive, yet diplomatic. Ability to work occasional weekends and evenings. Cannabis and / or related retail experience. A reliable vehicle for travel to in-state events and retail locations. Up to date with the latest merchandising trends and best practices. Commercial acumen and the ability to “decode” customers. Supervisory Responsibility This position has no direct reports or supervisory responsibility. Other Duties Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. Required Qualifications Previous cannabis industry experience. Previous customer service or event experience. Degree in Marketing, Business, or a related field. Previous brand ambassador experience. Compensation and Benefits Annual compensation commensurate with experience from $50,000 - $65,000. Health, vision, dental insurance offered to all full-time employees. Life Insurance. Three weeks PTO, Six sick & Mental Health Days, One Floating Holiday, and Nine paid holidays per year. 401k available after three months, with employer match. Product discounts, pet insurance discounts, tuition reimbursement program, and more! Position Type / Expected Hours of Work This position is exempt from overtime pay due to administrative employee exemption. This job requires hours outside of "normal business hours." This position does require some evening and weekend work depending on the event schedule. Please confirm with the supervisor regarding the expected working schedule. Travel is primarily local during the business day, although some out-of-the-area and overnight travel may be expected. Work Environment There may be early mornings or late nights and work will primarily be performed out of the office and at dispensaries or other industry events. This position will require flexible hours and your own reliable transportation for transporting product and materials. This position will work 80% in the field traveling to dispensaries, pop-up events, and other marketing and promotional events. The noise level in the work environment is usually low to moderate. Physical Demands The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this position. Reasonable accommodations may be made to enable individuals with disabilities to perform the functions. While performing the duties of this job, the employee is regularly required to communicate effectively. The employee frequently is required to set up heavy equipment, move boxes, folding tables, bins of merchandise, tents, banners, and other materials as needed. This role routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets, and fax machines. Must be able to stand and talk with others for up to 4 hours at a time. E-Verify Participation Notice This Employer participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. What is E-Verify? E-Verify is an internet-based system that compares information from and employee’s Form I-9, Employment Eligibility Verification, to data from the U.S. Department of Homeland Security and Social Security Administration records to confirm employment eligibility. AAP / EEO Statement The Cima Group, LLC provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, The Cima Group, LLC complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. The Cima Group, LLC expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of The Cima Group, LLC’s employees to perform their job duties may result in discipline up to and including discharge. We anticipate filling this position by March 31st, 2025. Thank you. Powered by JazzHR

Salary : $50,000 - $65,000