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Territory Account Manager - Eastern Massachusetts

Wana Brands
Boston, MA Full Time
POSTED ON 1/29/2025
AVAILABLE BEFORE 4/25/2025

Job Description

Job Description

Job Purpose

The Territory Account Manager position will have a significant presence representing Wana Brands in Massachusetts. This role is a multi-dimensional position covering areas of sales, marketing, brand awareness, strategy and acting as a liaison between customers and Wana Brands. This role plays a critical component in driving growth, sales, and awareness of the Wana brand.

The Territory Account Manager will find, connect with, and qualify leads. Have an in-depth understanding of the Wana Brands portfolio in Massachusetts and clearly present product differentiators to prospects, while overcoming objections, successfully closing sales, and nurturing a geographic database. The ideal candidate is looking to grow long term with Wana, is invested in personal development, and understands the philosophy of servant selling (doing things for your customers and prospects that they perceive to be of value).

Provides the leadership team with an analysis of market conditions, competitive forces, customer, and market needs in addition to the sales resources required to meet their revenue targets. Duties will focus on selling as #1 priority. Strong communication with retail partners and regular updating to management required.

Essential Duties and Responsibilities

The essential functions include, but are not limited to the following :

  • 1 Priority : Grow Sales territory for Massachusetts.
  • Conduct and analyze market research to determine opportunities, trends, and risks in the territory / market.
  • Clearly define and assess market opportunities and develop go-to-market strategy.
  • Continually evaluate Wana commercial sales approach.
  • Be an outward facing evangelist and drive new business.
  • As required, develop business partnerships leveraging relationships within the industry.
  • The expectation is on average 20 sales visits per week.
  • Represent Wana at industry events, conferences, and tradeshows.
  • Achieve monthly and quarterly sales targets and goals.
  • The position is located in Eastern Massachusetts.
  • 80% of time spent in field expectation.

Supervisory Responsibility

This position has no direct reports or supervisory responsibility.

Other Duties

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

Required Qualifications

  • Experience in Sales / Business Development and / or marketing, preferably within the cannabis industry but not limited to.
  • Experience working directly with customers.
  • Must have the ability to organize, implement and maintain sales strategies and programs.
  • Should possess outstanding presentation and communication skills.
  • Results oriented team player with thorough business fundamentals.
  • Track record of successfully deliver against revenue and other quantitative goals.
  • Proven ability to perform in high-visibility, high-growth environments.
  • Must be hands on and willing to drive new business and work independently.
  • Excellent written and verbal skills.
  • Prior experience with pop ups and promotions a plus.
  • Proficient technical skills including use of MS Office and CRM software.
  • Flexible schedule and ability to work some weekends and evenings.
  • Sales experience required.
  • Cannabis experience a plus but not required.
  • Must have or be able to obtain a Massachusetts Medical Marijuana card.
  • Compensation and Benefits

  • Annual compensation commensurate with experience from $60,000 - $90,000, plus potential bonuses.
  • Health, vision, dental insurance offered to all full-time employees.
  • Life Insurance.
  • Three weeks PTO, Six sick & Mental Health Days, One Floating Holiday, and Nine paid holidays per year.
  • 401k available after three months, with employer match.
  • Product discounts, pet insurance discounts, tuition reimbursement program, and more!
  • Position Type / Expected Hours of Work

    This position is exempt from overtime pay due to outside sales employee exemption.

    This position regularly works normal business hours, Monday – Friday, 40 hours per week. Some late nights and weekends will be required. Please confirm with the supervisor regarding the expected working schedule.

    Travel is primarily local during the business day, although some out-of-the-area and overnight travel may be expected.

    Work Environment

    This position will frequently work in the field traveling to dispensaries, pop-up-events, and other marketing and promotional events.  Must have access to a secure home office-type environment with use of computers, virtual meetings, internet, email, and phone. Must have the ability to travel using own transportation.

    Physical Demands

    The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this position. Reasonable accommodations may be made to enable individuals with disabilities to perform the functions.

    While performing the duties of this job, the employee is regularly required to communicate effectively. The employee frequently is required to set up heavy equipment, move boxes, tables, bins of merchandise, tents, banners, and other materials as needed. This role routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets, and fax machines. The ability to drive, sometimes long distances, is required.

    AAP / EEO Statement

    The Cima Group, LLC provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, The Cima Group, LLC complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

    The Cima Group, LLC expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of The Cima Group, LLC’s employees to perform their job duties may result in discipline up to and including discharge.

    We anticipate filling this position by February 28th, 2025. Thank you.

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