What are the responsibilities and job description for the Staff Product Manager - Advertising Job at Warner Bros. Discovery in New York position at Warner Bros. Discovery?
Welcome to Warner Bros. Discovery… the stuff dreams are made of.
Who We Are…
When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what’s next…
From brilliant creatives to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.
Max is where storytelling takes center stage and where creatives find a home with the support and resources to do their best work, no matter the genre or format. It is where our exclusive Max Originals and iconic entertainment brands thrive, with HBO, HBO Max, Warner Bros., DC, Turner Classic Movies, Cartoon Network and more delivering the greatest array of series, movies, and specials for audiences of all ages.
Your New Role...
The Staff Product Manager for WBD Global Ad Product will be responsible for driving the strategic roadmap & execution of ad formats & user experiences on Max. You will execute on the vision & strategy for the overall ad experience while broadening WBD’s portfolio of advertising products that position us as an innovative leader in the industry. You will partner with existing team members & internal stakeholders to deliver on the strategy for our ad product suite, focusing on reimagining & refining ad inventory into consumer-friendly experiences.
Your Role Accountabilities...
- Responsible and accountable for the launch & evolution of standard & innovative ad formats that provide complimentary experiences for consumers and valuable inventory for advertisers, globally.
- Lead product development lifecycles across the ad format & UX roadmap, prioritizing customer sentiment alongside business impact & scale.
- Build a consistent, clean & configurable ad user interface within & around content.
- Manage our creative intake process across global creative sales teams.
- Evaluate & evolve our customer facing experiences to maintain competitive customer satisfaction ratings.
- Maintain the efficiency & effectiveness of our overall ad-supported strategy, identifying new areas of opportunity for enhancement.
- Identify competitive analysis and research initiatives to keep a pulse on ad industry standards and growth opportunities.
- Develop new areas of opportunities to drive value and growth goals forward and coordinate with key stakeholders to prioritize and execute the changes.
- Set priorities and build shared understanding across teams to create formal networks to coordinate and drive impact across ad product, ad sales, ad tech and ad operations.
- Establish & monitor key performance indicators and data driven recommendations to improve the ad product experience.
- Excel at data-driven decision making, leveraging qual & quant skills to derive insights that inform global ad product decisions.
- Build a scalable, cohesive & impactful global ad product portfolio.
- Comfortably communicate & present product vision to executive and senior level leadership.
- Partner with peers in Product Management to ensure alignment with general product vision and integration into unified & prioritized roadmap.
- Proactively identify areas of opportunity (unprompted) and create mechanisms to add value, close gaps and achieve more on top of your day-to-day work.
- Identify meaningful and required metrics needed to assess the health of the business region by region; ensuring those requirements are executed globally.
- Partner with Ad Sales to maximize ad product packaging & pricing strategy.
- Partner with Ad Sales Research to consistently create opportunities to measure & communicate efficacy of our products.
- Partner with Ad Operations teams to ensure ad product campaign management & delivery is operating efficiently & effectively.
- Partner with Creative Content Studio to establish ad product creative workflow that meets templatized designs.
- Ability to provide user experience & business impact at any given time to ensure all understand what a feature means, how it is being prioritized & what the consumer will see.
Qualifications & Experience...
Championing Inclusion at WBD
Warner Bros. Discovery embraces the opportunity to build a workforce that reflects the diversity of our society and the world around us. We take seriously our responsibility to consider qualified candidates on the basis of merit, without regard to any category protected by law.
If you’re a qualified candidate with a disability and you require adjustments or accommodations during the job application and / or recruitment process, please visit our accessibility page for instructions to submit your request.
In compliance with local law, we are disclosing the compensation, or a range thereof, for roles in locations where legally required. Actual salaries will vary based on several factors, including but not limited to external market data, internal equity, location, skill set, experience, and / or performance. Pay Range : $126,000.00 - $234,000.00 salary per year.
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Salary : $126,000 - $234,000
