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Designer Job at Watershed Progressive in Ojai

Watershed Progressive
Ojai, CA Full Time
POSTED ON 1/17/2025
AVAILABLE BEFORE 4/16/2025

A Designer in the advertising industry is responsible for creating visually appealing and effective promotional materials for a company's products or services. They collaborate closely with advertising and marketing teams to understand brand objectives, target audience, and promotional goals. They use this information to create designs for various advertising platforms such as print, online, television, and social media. Designers also play a key role in selecting the colors, images, text style, and layout for an advertising campaign. They also provide quality control over their own work and the work of their team by reviewing designs for errors before printing or publishing.

A successful Designer should have strong creative and technical skills. They should be proficient in design software such as Adobe Creative Suite, including Photoshop, Illustrator, and InDesign. Certifications in these software programs can enhance a Designer's credibility. A Bachelor's degree in Graphic Design or a related field is often required. Prior roles before becoming a Designer could include Junior Designer, Graphic Artist, or Production Artist. These positions provide individuals with the opportunity to gain experience in creating designs and using design software, as well as learning to work as part of a design and advertising team.

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