What are the responsibilities and job description for the Media Project Coordinator Job at WAVSYS in New York position at WAVSYS?
Job Description
Job Description
Job Description
Reporting to the Head of Research & Insights, the Senior Research Analyst is responsible for supporting Media Sales and Ad Sale
Marketing with compelling data-driven insights to drive sales and position Media as a must-buy, and deliver marketplace
intelligence for prospecting. The role consists of reporting and analysis across Media and the video landscape in support of
advertising and media measurement initiatives.
Skills :
- Expertly and efficiently respond to requests from Sales for custom research for agency and client presentations.
- Thorough mastery of MRI-Simmons essential, Nielsen NPower, Nielsen
- Streaming Platform Ratings, Comscore VMX, iSpot, Media Radar
- Track all research requests and match to sales revenue on a weekly basis.
- Summarize marketplace intelligence, including quarterly reports of Top Ad Spenders by Industry Vertical from Media Radar, Magna Global, iSpot.
- Summarize and distribute weekly newsletter and other marketplace reports from eMarketer, Magna, to Sales
- Produce and maintain recurring reports including Media Viewer profiles, Category analyses for industry verticals, quarterly
- Media Subs by DMA, and monthly Media reach as measured by Nielsen and Comscore.
- Collaborate with Ad Sales Marketing to support Marketing presentations and decks with proof points from 3P sources, Nielsen, MRI, Comscore.
Company Description
WAVSYS is a national solutions company offering contract, permanent and turnkey staffing solutions by leveraging its international network of 20 offices covering USA, Canada, and the UK.
Company Description
WAVSYS is a national solutions company offering contract, permanent and turnkey staffing solutions by leveraging its international network of 20 offices covering USA, Canada, and the UK.