What are the responsibilities and job description for the Field Marketing Lead position at Wayfinder?
More about Browserbase
Browserbase powers web browsing capabilities for AI agents and applications. We manage headless browser infrastructure for automations that interact with websites, fill out forms, and replicate user actions.
We reached $1M ARR in less than 10 months last year and are continuing to grow fast. Backed by Kleiner Perkins and CRV, our scrappy, fast-moving team is building on our CEO's founding vision to power the world's best AI tools and help everyone automate the web.
About The Role
Browserbase is seeking an experienced Field Marketing Lead to pioneer our events strategy. As our first dedicated events hire, you'll have the exciting opportunity to build our field marketing program from the ground up. You'll develop and execute a comprehensive events strategy spanning enterprise sponsorships, developer-focused hackathons, community meetups, executive dinners, and our own branded conferences. This role will be instrumental in establishing Browserbase's market presence, building community, and driving high-value customer relationships.
Key Responsibilities
We'll make sure you're fully covered with health insurance, tech setup, flexible time off, and office snacks. We offer competitive salary and equity packages, and take careful consideration of each hire on our small team.
We are fully in office 5 days a week in San Francisco near Union Square. We have a hard working, collaborative culture, and we're energized by the prospect of Browserbase powering the largest AI applications.
Working here means having flexibility and ownership over every piece of the product. This is a place to learn a ton, build your brand, and make an impact.
J-18808-Ljbffr
Browserbase powers web browsing capabilities for AI agents and applications. We manage headless browser infrastructure for automations that interact with websites, fill out forms, and replicate user actions.
We reached $1M ARR in less than 10 months last year and are continuing to grow fast. Backed by Kleiner Perkins and CRV, our scrappy, fast-moving team is building on our CEO's founding vision to power the world's best AI tools and help everyone automate the web.
About The Role
Browserbase is seeking an experienced Field Marketing Lead to pioneer our events strategy. As our first dedicated events hire, you'll have the exciting opportunity to build our field marketing program from the ground up. You'll develop and execute a comprehensive events strategy spanning enterprise sponsorships, developer-focused hackathons, community meetups, executive dinners, and our own branded conferences. This role will be instrumental in establishing Browserbase's market presence, building community, and driving high-value customer relationships.
Key Responsibilities
- Design and implement Browserbase's overall events strategy aligned with our business goals and target audiences.
- Identify, evaluate, and manage sponsorships for industry conferences and enterprise events.
- Conceptualize and execute developer-focused events like hackathons and technical workshops.
- Build a community engagement program through regular meetups and user groups.
- Plan and execute high-touch executive events such as dinners, roundtables, and VIP experiences.
- Develop the roadmap for Browserbase's owned conferences and signature events.
- Manage event budgets, logistics, vendors, and cross-functional resources.
- Create compelling event content and experiences that showcase Browserbase's value.
- Collaborate with demand generation, product marketing, and sales teams to maximize event ROI.
- Develop metrics and reporting frameworks to measure event success.
- Build relationships with industry influencers, partners, and community leaders.
- 5 years of field marketing or events experience, preferably in B2B technology.
- Proven track record of planning and executing successful tech events of various formats and scales.
- Experience with both developer-focused events and enterprise marketing events.
- Strong project management skills with meticulous attention to detail.
- Excellent interpersonal and networking abilities.
- Creative mindset with the ability to design memorable event experiences.
- Data-driven approach to event planning and ROI measurement.
- Ability to travel as needed for events (approximately 25-30%).
- Experience building an events program from scratch.
- Knowledge of the developer tools or enterprise software landscape.
- Familiarity with event technologies and marketing automation platforms.
- Understanding of technical audiences and developer marketing.
- Experience with virtual and hybrid event formats.
- Budget management and vendor negotiation skills.
We'll make sure you're fully covered with health insurance, tech setup, flexible time off, and office snacks. We offer competitive salary and equity packages, and take careful consideration of each hire on our small team.
We are fully in office 5 days a week in San Francisco near Union Square. We have a hard working, collaborative culture, and we're energized by the prospect of Browserbase powering the largest AI applications.
Working here means having flexibility and ownership over every piece of the product. This is a place to learn a ton, build your brand, and make an impact.
J-18808-Ljbffr
