What are the responsibilities and job description for the Associate Channel Marketing Manager, Auto & Hardware position at WD-40 Company?
Associate Channel Marketing Manager, Auto & Hardware
Category
Marketing
Country
United States
Location
Remote
Overview
As the Associate Channel Marketing Manager, Auto & Hardware, you play a crucial role in driving marketing execution for key retail accounts. You bring a strong tactical foundation while expanding your strategic capabilities in a high-visibility position.
In this role, you own key initiatives, develop channel-specific marketing plans, and work cross-functionally with sales, brand, digital, and innovation teams. You thrive in a fast-paced, collaborative environment and leverage your expertise to enhance retailer relationships, drive brand equity, and fuel business growth.
This is a growth-focused position within a small, agile team, providing you with the opportunity to broaden your skill set, influence decision-making, and take on increasing responsibility as you advance in your career.
This is a remote role with an opportunity to work from anywhere in the US.
Responsibilities
Develop and implement customer-specific marketing plans that align with broader brand and channel strategies.
- Execute account-specific marketing activities, including special packs, POP displays, merchandising, and promotions.
- Utilize shopper behavior data to craft targeted marketing programs that enhance the in-store and online shopping experience.
- Work closely with sales, innovation, supply chain, and digital teams to ensure seamless execution and alignment with business objectives.
- Strengthen customer relationships through customized, results-driven marketing programs that drive brand equity and category growth.
- Measure and report on ROI, post-promotion analysis, and in-market activation results, providing insights for continuous improvement.
- Stay ahead of competitive challenges by developing trade narratives and strategic recommendations that drive business growth.
- Support sales teams with marketing insights and execution plans to enhance customer joint business planning efforts.
- Oversee agency partners to ensure seamless execution of marketing initiatives.
Qualifications
About Us
Our "Why"
At WD-40 Company, we believe that purpose-driven, passionate people guided by our values create amazing outcomes. Our "why" is refreshingly simple - we exist to create positive lasting memories in everything we do.
Why You Should Apply
Do You Align With Our Values?
Please, only consider employment with WD-40 Company if you feel as strongly about our values as we do : We live, breathe, and play by our values every day .
Thank you for considering WD-40 Company in your career search!
PositiveLastingMemories
At WD-40 Company we foster a culture of inclusion where all individuals are recognized, valued, respected, and experience a sense of belonging. All qualified applicants will receive consideration for employment without regard to individual characteristics that make us unique such as our backgrounds, experiences, qualities, talents, traits, beliefs, and preferences.
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