Sr. Brand Designer

Description

The Why Behind Wellvana: 

The healthcare system isn’t designed for health. We’re designed to change that. 

We’re Wellvana, and we help doctors deliver life-changing healthcare. Through our elevated value-based care programs, we’re revitalizing an antiquated system that’s far too long relied on misaligned incentives that reward quantity of care not the quality of it. 

Our enlightened approach—covering everything from care coordination to clinical documentation education to marketing— ties the healthy outcomes of patients directly to shared savings for primary care providers, health systems and payors. 

Providers in our curated network keep their independence, reduce their administrative headaches, and spend more time with patients. Patients, in turn, get an elevated experience with coordinated care between appointments that is nothing short of life-changing. 

Named a 2024 "Best in Business" and 2023 "Best Place to Work" by?Nashville Business Journal, we’re one of the fastest-growing healthcare companies in America because what we do works. This is the way medicine is meant to be.
 

Clarity on the Role: 

Wellvana is looking for a Senior Brand Designer to join their Experience team. The Senior Brand Designer will aid in conceptualizing and creating memorable campaigns, content, and marketing to further Wellvana’s purpose of helping doctors deliver life-changing healthcare.  

Our ideal candidate has incredible attention to detail, can think big and execute flawlessly, is a skilled communicator, can own projects and timelines, and delivers designs that are on brand, emotionally resonant, and audience relevant.  

A true “jack of all trades”, this role will work on a wide variety of projects that include both print and digital collateral, supporting art direction for video and photoshoots, concepting and executing campaigns across email and direct mail – all while strengthening and expanding Wellvana’s brand identity experience.  

Versatility is a pre-requisite and you will need to be comfortable shifting between creative concepting, execution, and production level tasks. Candidates should possess a portfolio that can demonstrate both a strong eye and design thinking. Whether you’re coming from an agency setting or are an in-house designer without healthcare experience; all designers are welcome to apply.  

This position ideally works from our Nashville headquarters. Some travel may be required.

The role reports to the Creative Director of Visual and works closely with our Content Strategy and CRM teams.  

What's Expected:  

• Help own and grow the Wellvana brand identity based on changing nuances within our provider and patient audiences. 
• Autonomously run all aspects of assigned projects with minimal direction; collaborate and critique projects with peers and project stakeholders. 
• Clearly and confidently communicate while presenting design decisions, gather and implement feedback from team members, and manage project owner's expectations. 
• Move seamlessly from insight to execution across a range of mediums, formats, and needs. 
• Develop a deep understanding of the value-based care industry, our position within, and help to create communications that support the CRM teams engagement of providers and patients. 
• Advocate for your ideas, elevate others, and operate collaboratively and diplomatically in everything you do. 
• Be an ambassador for Wellvana’s brand mission and values. 
• Other duties as assigned. 

Requirements

 Education: 

• Bachelor’s degree in Graphic Arts, Fine Arts, Communication or related field preferred. 

Related Experience: 

• 4 years of professional graphic design experience including branding, print layout, and digital practices. 
• Should possess a proven portfolio showcasing thoughtful and well executed creative. 
• Ready to roll up your sleeves and become an expert in healthcare (if you’re not already). 
• Experience with in-house brands is helpful but not required. 

Skills: 

• Proficiency in Adobe Creative Suite (Photoshop, InDesign, Illustrator) and Figma. 
• Working knowledge of HTML / CSS and experience working in ESP platforms (Braze, Lob, or equivalent) a huge plus. 
• Should be comfortable and proficient within presentation software (PowerPoint and Figma).  
• Experience with taking content across multiple media (digital, social, blog, etc.)  
• Should be comfortable in working across multiple projects in different stages of production.?? 
• Proven experience as a curious self-starter with an elevated level of creative thinking. 
• Ability to work on tight deadlines without compromising quality and standards.?? 
• Proven experience as a collaborative team player who enjoys working with other internal and external stakeholders.