What are the responsibilities and job description for the Assistant/Associate Commissioner, Marketing and External Operations position at West Coast Conference?
Role Summary
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The West Coast Conference (WCC) is seeking a hard-working, team-oriented and experienced professional to be the Assistant / Associate Commissioner for Marketing and External Operations. This new role will report to the commissioner and be responsible for the development and execution of marketing assets, development and management of WCC digital communication strategy, and the creation of revenue-generating efforts across all WCC initiatives (i.e., championships, awards, special events). This position collaborates closely with the Associate Commissioner for Broadcasting and Communications to implement a communications strategy across all platforms. This position may also serve as a sport administrator. The position requires a blend of sports marketing and administrative expertise, experience in strategic communications across multiple platforms, and a strategic mindset.
Duties and Responsibilities :
Marketing :
- Lead all Conference marketing and brand initiatives, including marketing campaigns for men’s basketball, women’s basketball, Olympic sports, special events and the Conference at-large.
- Manage the Conference’s corporate sponsorship program (including activation and fulfillment of sponsor benefits) and serving as a primary liaison with Van Wagner Sports and Entertainment in support of such program.
- Oversee and grow Conference revenues in the areas of sponsorship, ticket sales, licensing and merchandise (including managing the licensing / merchandising program) as well as identifying new revenue opportunities.
- Assist with special events, including conference meetings and revenue-generating initiatives.
- Fan Experience strategy for all championships including sponsorship and external stakeholder fulfillment.
- Oversight of brand management from a Conference and institutional perspective.
External Operations :
Sport Administration :
Compliance :
Governance :
Student Athlete :
Supervision :
Manage, supervise, and develop direct reports and independent contractors.
Travel Requirements :
25 – 50% of travel
Work Location :
Hybrid with San Bruno, CA base.
Salary :
95,000 – $150,000 commensurate with experience.
Application Procedure :
Interested and qualified applicants should submit a cover letter, resume, and list of three references. Applications must be submitted electronically to jobs@westcoast.org with Marketing and External Operations noted in the subject line. Deadline for submission is January 15, 2025. Applicants will only be contacted if finalist for position. The West Coast Conference is an equal opportunity employer.
Education and Experience :
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Salary : $95,000 - $150,000