What are the responsibilities and job description for the SEO/SEM Specialist position at West County Net?
Location: Santa Rosa, CA (On-site)
Pay: $25.00 per hour Bonus Opportunities
Full-time | 40 hours per week
About the Role
West County Net is seeking an SEO/SEM Specialist to join our digital marketing team and help our clients grow their organic search rankings and lead generation.
We take a long-term, strategic approach to SEO & SEM—helping our clients exceed their goals with data-driven strategies. You’ll play a key role in executing, optimizing, and improving both paid and organic search campaigns that drive measurable ROI.
If you have a passion for search marketing, love working with data, and thrive in a collaborative environment, this role is for you!
What You’ll Do:
SEO & SEM Campaign Management – Manage organic SEO strategies and PPC campaigns across platforms like Google Ads and Google Merchant.
Website & Performance Optimization – Conduct technical site audits, implement SEO improvements, and optimize landing pages for better rankings & conversions.
Keyword Research & Content Optimization – Perform in-depth keyword research and create keyword-rich content strategies to drive search performance.
Analytics & Reporting – Use tools like Google Analytics, SEMrush, Microsoft Clarity to track website performance, create custom reports, and identify trends for optimization.
Collaboration & Strategy – Work directly with clients and our development team to implement technical improvements, strategize for better search placement, and continuously refine paid & organic strategies.
Industry Expertise & Growth – Stay up to date with Google algorithm updates and SEO/SEM trends to ensure our clients stay ahead of the competition.
What We’re Looking For:
✔ 2 years of SEO & SEM experience with proven results.
✔ Strong understanding of Google Analytics, keyword research tools (SEMrush), and SEO best practices.
✔ Experience implementing technical SEO fixes and working with developers to enhance site performance.
✔ Ability to analyze data, optimize digital marketing spend, and make data-driven decisions.
✔ Strong writing skills to craft keyword-rich content & optimize existing content.
✔ Excellent communication & collaboration skills.
✔ Must be able to work onsite in Santa Rosa, CA.
Who We’re Looking For
We’re always searching for driven, talented professionals who are passionate about digital marketing, web development, SEO, SEM, and UX/UI design. If you thrive in a fast-paced, strategic environment and love tackling new challenges, West County Net is the place for you!
Our Ideal Team Members Are:
✔ Passionate about digital innovation and marketing strategy
✔ Data-driven thinkers with strong analytical skills
✔ Creative problem-solvers who enjoy tackling challenges
✔ Team players who collaborate and share knowledge
✔ Results-oriented professionals committed to client success
What We Offer:
✅ Competitive Salary
✅ Bonus Pay Opportunities
✅ 401(k) with Matching Contributions at year 1 mark.
✅ Health and Dental Insurance
✅ Paid Time Off
✅ A Collaborative, Innovative, and Supportive Team Environment
Ready to grow your SEO/SEM career with an established, locally rooted digital marketing team? Apply today!
Must be able to work in office in Santa Rosa, CA (95404).
Salary : $25