What are the responsibilities and job description for the Digital Marketing Manager (Contract) position at Western Alliance Bancorporation?
Job Title:
Digital Marketing Manager (Contract)Location:
CityScapeWhat you'll do:
As a Contract Digital Marketing Manager, you will be responsible for contributing to planning, project management, implementation, and testing of website content changes helping the Bank deliver a best-in-class website experience. One of your key responsibilities is to apply your expertise for search engine optimization, digital accessibility, and website best practices throughout project process. Additionally, producing and interpreting website performance reports to support marketing objectives and improve user experience. You'll collaborate with a cross-functional team of internal and external partners to facilitate and updates following organizational processes and procedures.Collaborate with Product Managers, Engineers, Visual UI Designers and cross-functional stakeholders to support website updates and content consolidation.
Assist in gathering and organizing website content, assets and requirements.
Manage and publish websitecontent via content management system (CMS).
Ensure digital accessibility and search engine optimization standards are met.
Act as a liaison with development partners to ensure development work is on track for timely delivery. Support and participate in user acceptance testing, after-hours production releases, and smoke testing.
Follow business processes and procedures.
Work with legal and compliance teams to secure approval for design and content.
Maintain website documentation and training materials.
What you'll need:
8 years of related experience in Marketing and Communications or similar field
High school diploma or equivalent required. Bachelor's degree in Marketing & Communications, IT Development or related field preferred
Entry level to intermediate knowledge of general banking operations, including deposit operations, loan administration, treasury management and/or other commercial banking products and services.
Advanced knowledge of applicable regulatory and legal compliance obligations, rules and regulations, industry standards and practices.
Advanced knowledge of marketing processes including website management practices (QA, user testing, release management), content management systems, SEO, and digital accessibility.
Proficiency in writing and editing is required. Experience with Adobe Creative Cloud is preferred. Some knowledge of HTML required.
Advanced computer skills (Microsoft)
Advanced speaking and writing communication skills
Previous leadership experience preferred
Benefits you'll love:
We offer all the important things you'd want - like competitive salaries, an ownership stake in the company, medical and dental insurance, time off, a great 401k matching program, tuition assistance program, an employee volunteer program, and a wellness program. In addition, you'll have the opportunity to bolster your business knowledge, learning the ins and outs of how successful companies operate and manage their finances, giving you invaluable hands-on experience to help grow your career!
About the company:
Western Alliance Bank is a wholly owned subsidiary of Western Alliance Bancorporation. Alliance Bank of Arizona, Alliance Association Bank, Bank of Nevada, Bridge Bank, First Independent Bank, and Torrey Pines Bank are divisions of Western Alliance Bank; Member FDIC. AmeriHome Mortgage is a Western Alliance Bank company.
Western Alliance Bancorporation is committed to equal employment and will consider all qualified applicants without regard to race, sex, color, religion, age, nation origin, marital status, disability, protected veteran status, sexual orientation, gender identity or genetic information. Western Alliance Bancorporation is committed to working with and providing reasonable accommodations for individuals with disabilities. If you are an individual with a disability and require a reasonable accommodation to complete any part of the application process and/or need an alternative method of applying, please email HR@westernalliancebank.com or call 602-386-2488. When contacting us, please provide your contact information and state the nature of your accessibility issue. We will only respond to inquiries concerning requests that involve a reasonable accommodation in the application process.
Western Alliance Bancorporation
Western Alliance Bancorporation is committed to equal employment and will consider all qualified applicants without regard to race, sex, color, religion, age, nation origin, marital status, disability, protected veteran status, sexual orientation, gender identity or genetic information. Western Alliance Bancorporation is committed to working with and providing reasonable accommodations for individuals with disabilities. If you are an individual with a disability and require a reasonable accommodation to complete any part of the application process and/or need an alternative method of applying, please email recruiter@westernalliancebank.com or call (602) 797-3662.
