What are the responsibilities and job description for the Advertising Account Executive – Regional Sales position at Western Union?
Advertising Account Executive – Regional Sales : New York, NY or Denver, CO Are you ready to accelerate your career with a global leader in financial services? Are you energized by developing leads into new clients? Do you have a passion for diverse audiences? Be part of a fast-growing media network that values innovation and diversity. As we continue to expand our commerce media network, we’re seeking a Regional Sales Advertising Account Executive to focus on securing local and regional advertising partners.
Western Union powers your pursuit.
In this role, you will be responsible for driving sales and building lasting relationships with local and regional brands and agencies through the development of tailored media solutions that meet the marketing goals of regional clients. This role will specifically target U.S. regional and local businesses, creating holistic, cross-channel digital media campaigns across display, OLV, CTV, and DOOH media channels. Keys to success will include building strong relationships with influential regional stakeholders, unlocking local advertising revenue, and delivering exceptional campaigns that align with client objectives. This role requires an understanding and interest in leveraging the power of local, community-based data & advertising channels to deliver meaningful value. A strong digital media sales acumen and the ability to create comprehensive local or regional media strategies across multiple channels are also a must.
Role Responsibilities
Local & Regional Sales Business Development
- Actively prospect and secure new advertising partnerships with regional and local brands and agencies, driving revenue across Western Union's digital media channels, including display, OLV, CTV, and DOOH.
- Identify and pursue opportunities to grow advertising partnerships with local and regional brands through outreach, relationship building, and sales presentations.
- Build and maintain long-term relationships with key decision-makers at regional brands and agencies to unlock new revenue opportunities and increase advertising spend.
- Manage and grow a robust sales pipeline of regional prospects, ensuring consistent outreach and follow-up to move opportunities through the sales cycle.
- Meet or exceed individual sales targets and contribute to the overall success of the regional sales team by achieving revenue goals.
Campaign Strategy & Media Proposal Creation
Collaboration & Cross-Functional Support :
Client Engagement & Reporting :
Role Requirements
Salary
The annual gross base salary range is $110,000.00 – $145,000.00 USD per year. This role is also eligible to receive commission that aligns with individual performance. Actual salaries will vary based on candidates' qualifications, skills, and competencies.
Benefits
You will also have access to short-term incentives, multiple health insurance options, accident and life insurance, and access to best-in-class development platforms, to name a few (). Please see the location-specific benefits below and note that your Recruiter may share additional role-specific benefits during your interview process or in an offer of employment.
Your United States – Specific Benefits Include
Western Union values in-person collaboration, learning, and ideation whenever possible. We believe this creates value through common ways of working and supports the execution of enterprise objectives which will ultimately help us achieve our strategic goals. By connecting face-to-face, we are better able to learn from our peers, problem-solve together, and innovate.
Our Hybrid Work Model categorizes each role into one of three categories. Western Union has determined the category of this role to be Hybrid. This is defined as a flexible working arrangement that enables employees to divide their time between working from home and working from an office location. The expectation is to work from the office a minimum of three days a week.
For residents of Colorado, California, Connecticut, Delaware, Minnesota, and Pennsylvania : Please do not respond to any questions on this initial application that may seek age-identifying information such as age, date of birth, or dates of school attendance or graduation. You may also redact this information from any materials you submit during the application process. You will not be penalized for redacting or removing this information.
Salary : $110,000 - $145,000
