Demo

Director of Sales

Westminster Brand 051816
Bradenton, FL Full Time
POSTED ON 3/8/2025
AVAILABLE BEFORE 5/7/2025

Work With Excellence, Serve With Heart!

Join the team at Westminster Bradenton, a beautiful waterfront continuing care retirement community located near downtown Bradenton.  We are currently seeking a highly motivated senior living sales professional for our full time Sales Director position. EOE, DFWP "We honor those who served".  

Why work for us?

- Competitive Hourly Wage (Depending on Experience)

- Comprehensive Benefits including Medical, Dental, Vision, Life and 403b

- Generous Paid Time Off Plan

- Work Aside Industry Experts That Take Pride in Their Work

- Supportive Management Team That Put Employees First

- Warm and Friendly Work Environment

- Beautiful, Well-Maintained Facility Conveniently Located Near Downtown Bradenton

- Flexible Schedule

- Plenty of Career Growth and Advancement Opportunities

JOB SUMMARY: In conjunction with the direct supervisor and the Regional Director of Sales, will ensure the benchmarks for the sales team are achieved; communicate challenges from the sales team to management, and to hold the sales team accountable to sales activity on a daily basis. Plan, implement and evaluate results to meet or exceed overall community budgeted occupancy.

ESSENTIAL JOB FUNCTIONS:

Comply with all applicable rules, policies, standards and guidelines related to employment with Westminster Services and its communities.

  1. Supervises the staff which involves direct and indirect responsibilities for interviewing, selection, training, motivating, performance appraisal, managing policies and procedures to ensure achievement of the department’s goals.
  2. Responsible for the planning and operations of the department by implementing cost control measures when appropriate and meeting annual budget goals.
  3. Focus on planning and directing the sales activities for the community. Ensure sales team member are supporting and meeting the Sales Excellence Initiative program.
  4. Responsible for maximizing potential occupancy for their community or target market.
  5. Responsible for establishing sales goals and strategies for the sales team. Oversee the team’s overall performance against sales quota.

 

DAY TO DAY RESPONSIBILITIES:

  1. Implement and maintain a sales centered culture.
  2. Maintain back up team education and training on conducting tours and gathering appropriate information.
  3. Conduct development/review meeting with sales team daily.
  4. Complete any necessary same day follow up thank you calls and correspondence.
  5. Maintain REPS documentation.
  6. Month End REPS Sales Report due to the Executive Director and Regional VP by the 3rd of the following month. 

SALES BENCHMARKS:

  1. 3 sales per month
  2. Meet minimum required outbound calls made per day to database
  3. Inquiry to Visit Ratio- 50% min
  4. Visit to Deposit Ratio- 20% min
  5. Deposit to Close Ratio- 15% min

ESSENTIAL QUALIFICATIONS:

Education and/or Experience: B.A. or B.S. in an appropriate related major. Five to seven years of sales experience required. Experience in a CCRC setting preferred; regional experience preferred.

 

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