Affiliate Marketing Specialist

Description

Whisker is the maker of Litter-Robot, Feeder-Robot, and Litterbox.com. At Whisker, we believe pet parenthood can always get better.

As leading innovators in pet tech and refined pet accessories, we work tirelessly to solve problems and deliver smarter insights for pet parents while enriching the lives of pets. Whether it’s a self-cleaning litter box that automates scooping, an automatic feeder that helps pets develop healthier eating habits, or a modern cat tree that delights both humans and felines, we strive to deliver better solutions for consumers while transforming pet care along the way. To us, having a pet is the best thing ever. At Whisker, life together just keeps getting better.

Whisker is based in Auburn Hills, Michigan and Juneau, Wisconsin with 700 passionate team members.

What You’ll Do:

The Affiliate Marketing Specialist will play a critical role in advancing Whisker’s affiliate marketing program and driving the company’s next stage of growth. This role will focus on building and managing strategic partnerships to increase sales and brand awareness, while supporting the development of new initiatives to expand Whisker’s reach including managing day-to-day partner communications, developing strategic relationships, and collaborating cross-functionally with teams across Whisker’s domestic and international markets.

Essential Duties and Responsibilities:

This list of duties and responsibilities is not all-inclusive and may be expanded to include other duties and responsibilities as deemed necessary.

• Builds and manages a pipeline of new affiliate partners, focusing on niche and high-impact opportunities
• Develops tailored outreach strategies to onboard and activate these partners
• Oversees day-to-day operations, ensuring campaigns align with growth targets and delivers strong ROI
• Communicates regularly with affiliates, gathers feedback to improve the program, and maintains a strong Whisker tone of voice
• Designs and executes campaigns or promotions to activate affiliates and drive engagement
• Researches and tests new marketing initiatives, reporting results and identifying optimization opportunities
• Conducts research on industry trends to uncover unique partnership opportunities
• Generates actionable reports to track affiliate performance and contribute to strategic adjustments
• Regularly reviews affiliate content to ensure adherence to Whisker’s brand and trademark guidelines
• Collaborates with the influencer team to manage creator links and report on campaign performance metrics
• Supports cross-functional projects and submit tickets in project management software
• Will perform additional responsibilities when required 

Requirements

What You’ll Bring:

• BA in Marketing field and/or equivalent years of experience
• 2 years of direct affiliate management experience, including managing campaigns and scaling affiliate programs
• Experience with Performance-minded Public Relations
• Experience working cross-functionally with teams such as international, brand, retail, or influencers to align initiatives
• Comprehensive knowledge of key affiliate platforms (e.g., Impact, Partnerize, Rakuten, CJ, Awin)
• Solid understanding of the acquisition funnel, performance marketing KPIs, and profitability levers
• Technical expertise in digital performance marketing (SEO, CPA, ROAS, etc.)
• Proven ability to solve problems, self-motivate, and think strategically
• Experience working with a variety of affiliate types (e.g., online creators, bloggers, media outlets, media buyers)
• Strong client and team leadership qualities with the ability to build rapport and negotiate profitable partnerships
• Advanced spreadsheet and analytics skills, with the ability to translate metrics into actionable insights
• Exceptional communication and presentation skills, both written and verbal
• Operator mindset: understands and prioritizes key metrics to drive measurable results
• Highly detail-oriented, organized, and able to manage multiple priorities effectively
• Collaborative team player, comfortable working across departments in a remote environment
• Maintains confidentiality of proprietary information
• Ability to maintain a professional atmosphere in a fast-paced environment with numerous interactions and interruptions
• A high degree of initiative, self-motivation, and ability to motivate others
• Ability to establish and maintain cooperative working relationships with Team Members and colleagues
• Comfortable with office pets (cats, dogs) 

Benefits & Purrks: 

Join a tenacious, inventive company that empowers team members to chart their own path, lead by grounding decisions in the “why”, and has a strong sense of empathy and openness to new perspectives. Be a part of exciting growth, work with incredible people, and create tomorrow’s pet products—plus a whole lot of extras. You will also be provided with:

• Premium Medical/Dental/Vision insurance
• Paid parental leave
• Whisker Parents Program
• 1 day "pawternity" leave for new pet adoption
• Pet Insurance Discount
• 401K match
• Flexible spending accounts
• Company-paid short-term disability and life insurance
• Employee Assistance Program (EAP)
• Generous paid time off
• 14 Paid Holidays
• Top of the line equipment
• Pet-friendly office
• Whisker products and swag
• Continuing education Support
• On-site gym with Peloton
• Referral program

Statement of Inclusivity:

We believe different perspectives make Whisker better and strive to create a place where everyone has equal opportunities to thrive.

Please ensure to regularly check your email spam folder for any communication from Whisker to avoid missing important updates regarding your application status.

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