Senior Copywriter

Description

Whisker is the maker of Litter-Robot, Feeder-Robot, and Litterbox.com. At Whisker, we believe pet parenthood can always get better.

As leading innovators in pet tech and refined pet accessories, we work tirelessly to solve problems and deliver smarter insights for pet parents while enriching the lives of pets. Whether it’s a self-cleaning litter box that automates scooping, an automatic feeder that helps pets develop healthier eating habits, or a modern cat tree that delights both humans and felines, we strive to deliver better solutions for consumers while transforming pet care along the way. To us, having a pet is the best thing ever. At Whisker, life together just keeps getting better.

Whisker is based in Auburn Hills, Michigan and Juneau, Wisconsin with 700 passionate team members.

What You’ll Do:

We're looking for a Senior Copywriter to join our in-house creative team, crafting compelling copy across a wide range of formats—from punchy short-form ads to thoughtful long-form content and everything in between. This role requires a strategic thinker with a sharp eye for detail and a strong voice that aligns with our brand across channels. You’ll collaborate closely with designers, marketers, and product teams to bring ideas to life and tell impactful stories that connect with our audience.

Essential Duties and Responsibilities:

This list of duties and responsibilities is not all-inclusive and may be expanded to include other duties and responsibilities as deemed necessary.

• Composes high quality, edgy, elevated, persuasive copy for a variety of marketing content channel needs, including but not limited to headlines, short-form digital copy, blogs, 500 to 3,000-word thought leadership articles, website copy, social media posts, scripts, and print ads
• Collaborates with graphic designers and marketing team on all projects and campaigns
• Shepherds development of creative ideas and concepts, often in partnership with the Creative & Brand team
• Stewards the creation of engaging scripts for social videos, digital campaigns, animation, and live experiences
• Ensures all products are proof-read and prepared for delivery or posting
• Collaborates with key stakeholders to evaluate content success
• Develops in-depth knowledge of our products, our customers, and our competitors’ activities
• Keeps up with current trends and technological advances that can raise the level of our overall creative work
• Is an active part of the company's culture, consistently bringing fresh ideas to the team even when not attached to a specific brief
• Will perform additional responsibilities when required

Requirements

What You’ll Bring:

• BA in English, Marketing, Advertising, Journalism, or a related field
• 7 years of Direct to Consumer experience in writing, editing, and content marketing in e-commerce for a best-loved consumer brand (agency or in-house)
• Strong background in campaign concepting while working in collaborative multi-disciplinary teams, either at an agency or in-house at a brand
• An impressive online portfolio of work demonstrating your writing expertise
• A proven ability to work collaboratively and inspire others
• Effective team management capabilities
• A curious, creative mind-you must have opinions and ideas, along with a voice, to express them correctly and within the context of a brief
• Strong copy editing and proofing skills, attention to small details in both copy decks and designs
• Advanced command of spelling and grammar
• Strong oral and written communication skills
• A passion for pets is a must!
• Maintains confidentiality of proprietary information
• Ability to maintain a professional atmosphere in a fast-paced environment with numerous interactions and interruptions
• A high degree of initiative, self-motivation, and ability to motivate others
• Ability to establish and maintain cooperative working relationships with Team Members and colleagues
• Comfortable with office pets (cats, dogs)

Benefits & Purrks: 

Join a tenacious, inventive company that empowers team members to chart their own path, lead by grounding decisions in the “why”, and has a strong sense of empathy and openness to new perspectives. Be a part of exciting growth, work with incredible people, and create tomorrow’s pet products—plus a whole lot of extras. You will also be provided with:

• Premium Medical/Dental/Vision insurance
• Paid parental leave
• Whisker Parents Program
• 1 day "pawternity" leave for new pet adoption
• Pet Insurance Discount
• 401K match
• Flexible spending accounts
• Company-paid short-term disability and life insurance
• Employee Assistance Program (EAP)
• Generous paid time off
• 14 Paid Holidays
• Top of the line equipment
• Pet-friendly office
• Whisker products and swag
• Continuing education Support
• On-site gym with Peloton
• Referral program

Statement of Inclusivity:

We believe different perspectives make Whisker better and strive to create a place where everyone has equal opportunities to thrive.

Please ensure to regularly check your email spam folder for any communication from Whisker to avoid missing important updates regarding your application status.

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