What are the responsibilities and job description for the Control States Manager, East Region position at WhistlePig Whiskey?
Free from the industry rules and status quo, we bring great whiskey to the people without being limited by old conventions that have kept Rye Whiskey from living up to its true potential. Always brimming with new ideas, the WhistlePig team focuses on audacious experimentation, big age statements, and bold experiments.
Want to join us?
Position: Control States Manager, East Region
WhistlePig is a leader in the Ultra-Premium whiskey category, known for its bold and innovative approach to crafting world-class rye whiskey. We are seeking a dynamic and experienced Regional Sales Manager to oversee our Control State Partnerships. This role is vital for driving growth and ensuring the success of our brand in key territories, including but not limited to NC, VA, ME, NH, and VT.
Reporting to the Director of Control States, the Regional Sales Manager will collaborate with distributors, lead execution within Liquor Boards, and manage strategic retail and on-premise accounts to achieve WhistlePig's ambitious goals.
Key Responsibilities:
Frequent travel (>50%) by air and auto.
Extensive computer usage.
Ability to lift up to 50 pounds.
Work Environment:
Home office or field environment with frequent visits to headquarters.
Moderate physical demands, including movement and lifting.
Regular travel to customer sites.
This description reflects the key elements needed for the role while aligning with WhistlePig's brand identity and strategic goals. Would you like to make any adjustments?
Knowledge, Skills, And Abilities Required:
The salary of the finalist selected for this role will be set based on a variety of factors, including but not limited to departmental budgets, qualifications, experience, education, licenses, specialty, and training. The above hiring range represents the Company's good faith and reasonable estimate of the range of possible compensation at the time of posting.
Want to join us?
Position: Control States Manager, East Region
WhistlePig is a leader in the Ultra-Premium whiskey category, known for its bold and innovative approach to crafting world-class rye whiskey. We are seeking a dynamic and experienced Regional Sales Manager to oversee our Control State Partnerships. This role is vital for driving growth and ensuring the success of our brand in key territories, including but not limited to NC, VA, ME, NH, and VT.
Reporting to the Director of Control States, the Regional Sales Manager will collaborate with distributors, lead execution within Liquor Boards, and manage strategic retail and on-premise accounts to achieve WhistlePig's ambitious goals.
Key Responsibilities:
- Develop and implement annual sales plans, KPIs, and execution standards for control state territories.
- Manage provincial and key customer P&L planning and performance measurement.
- Execute and evaluate Liquor Board and On-Premise programs.
- Proactively analyze business and brand performance to drive strategy adjustments.
- Build and maintain strong relationships with Liquor Boards, key customers, and sales distributors.
- Lead monthly and quarterly reviews in collaboration with distributors.
- Support top-tier sales execution through GSMs, surveys, blitzes, account visits, and work-withs.
- Evaluate and enhance the effectiveness of local programs.
- Results-Driven: Ability to grow share in assigned accounts through strategic distribution and program activation.
- Financial Acumen: Expertise in pricing strategies and account investment management.
- Business Acumen: In-depth knowledge of the control state customers and market dynamics.
- Negotiation Skills: Proficient in storytelling and overcoming objections with effective sales techniques.
- Problem Solving: Aptitude for quickly assessing and resolving complex issues.
- Data-Driven Insights: Use of syndicated and qualitative data for strategic storytelling.
- Communication Skills: Clear, concise verbal and written communication; strong presentation skills.
- Customer Focus: Maintains strong relationships with stakeholders and key accounts.
- Achievement of the annual sales plan.
- Effective management of Liquor Board and key customer relationships.
- Successful collaboration and management of distributors.
Frequent travel (>50%) by air and auto.
Extensive computer usage.
Ability to lift up to 50 pounds.
Work Environment:
Home office or field environment with frequent visits to headquarters.
Moderate physical demands, including movement and lifting.
Regular travel to customer sites.
This description reflects the key elements needed for the role while aligning with WhistlePig's brand identity and strategic goals. Would you like to make any adjustments?
Knowledge, Skills, And Abilities Required:
- Bachelor's degree in Business, Marketing, or a related field.
- A minimum of 5 years of sales experience in the consumer products industry, preferably in multi-state management.
- Proven leadership experience with a track record of building and developing talent.
- Previous ownership of revenue, A&P spends, and budget management.
- Mastery in relationship building with distributors and key accounts.
- Self-disciplined and flexible self-starter, with confidence and commitment to work independently and meet all project deadlines, including frequently working outside normal business hours.
- Excellent verbal and written communication skills required, including the experience and ability to present in front of both large and small audiences at any level.
- Passion for spirits and craft production - we love what we do. So should you.
- Ability to manage multiple projects and meet deadlines with accuracy.
- Strong proficiency in Microsoft Office, particularly in PowerPoint for presentations.
- Valid state driver's license.
- Standing for an extended period of time
- Ability to pick up and/or move objects up to 35 pounds without assistance
- Ability to drive and visit multiple accounts in one day
- Ability to travel in an automobile and airplane
- Ability to ascend or descend stairs
- Ability to navigate in an office environment and retail grocery store
- Willingness to travel, including overnight trips, 25-50% of the time
- Must reside in the territory market area - we're looking for a local with existing relationships to hit the ground running.
- Must be able to travel as needed for training and meetings.
- The compensation for this role is a competitive annual salary plus an annual bonus, determined by individual performance paired with company performance and goals
- Paid personal time off, paid sick time, paid volunteer time, and paid holidays
- Industry-leading paid parental leave benefits
- Annual Well-Rounded Wellness benefit, to support physical and mental health, environmental wellness and financial soundness for employees
- Insurance plans through BlueCross BlueShield (health), including a CDHP HSA plan with company contributions, Delta (dental and vision), and Renaissance (accident and STD/LTD/AD&D coverages as well as life insurance)
- Support and resources via EAP access through our health insurance program, with additional concierge, legal consultation, mental health, mindfulness and wellness resources through NexGen
- Financial wellness benefits through FinFit, as well as discounts on and access to hundreds of benefits and services through Working Advantage, our Employee Perks program
- Safe Harbor 401K plan with generous company match
The salary of the finalist selected for this role will be set based on a variety of factors, including but not limited to departmental budgets, qualifications, experience, education, licenses, specialty, and training. The above hiring range represents the Company's good faith and reasonable estimate of the range of possible compensation at the time of posting.
