What are the responsibilities and job description for the Hybrid Public Relations Associate Job at WhiteCap Search in New York position at WhiteCap Search?
Job Function :
- Cultivate and maintain relationships with financial, investing, and CSR-focused reporters across print, broadcast, online, and social media outlets.
- Use research-driven strategies to create proactive communication plans that align with the firm’s commercial priorities across traditional investments, alternative strategies, and CSR initiatives.
- Develop high-quality written materials—press releases, talking points, executive briefings, and statements—that effectively highlight the firm’s core values, investment themes, and leadership philosophy.
- Support media campaigns related to the firm’s products, including mutual funds, interval funds, separately managed accounts, and ETFs, as well as CSR initiatives.
- Partner directly with investment teams to develop and align messaging for each asset class.
- Leverage social media platforms (e.g., LinkedIn) to enhance outreach and engagement, aligning messaging with broader media strategies.
- Contribute to media monitoring, analysis, and reporting to provide timely updates and insights to senior leadership.
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