What are the responsibilities and job description for the Assistant Director of Marketing and External Relations position at Wiggin and Dana LLP?
We are seeking an experienced and skilled Assistant Director of Marketing and Business Development-Litigation to join our team at Wiggin and Dana LLP.
Key Responsibilities
- Support assigned practice groups with all marketing and business development projects and day-to-day activities.
- Develop and execute strategic programs that reinforce business development priorities for practices and track progress.
- Manage internal and external resources in the execution of marketing activities, including preparing presentations and RFP responses, developing thought leadership activities, and planning client relationship events.
- Evaluate sponsorship and event opportunities and make recommendations to our team, practice groups, and lawyers about the value of participating.
- Perform analysis of competitors through marketing research and work with practices to coordinate and develop assessments of emerging industry trends and issues.
- Assist in the preparation of content for third-party ranking submissions and draft internal communications.
- Develop and maintain marketing materials and track experience and matters.
- Organize, manage, and support client events, seminars, and webinars.
