What are the responsibilities and job description for the Marketing Summer Intern position at Wildman Business Group, LLC?
KEY OUTCOMES (KPI’S) |
1) OUTCOME: Research and develop key account campaign |
· Research and create recommendations for a successful B2B campaign to nurture both existing customers and prospects, including a mix of seed boxes, direct mail, email, and other possible communication mediums |
· Once campaign is outlined, work with the Marketing Team and graphic design to provide creative direction |
2) OUTCOME: Update Competitive Intel Bank |
· Conduct competitor research and update the Competitive Intel Teams channel |
· Provide a digest of findings at the end of the internship |
3) OUTCOME: Positive Employee Relations |
· Participate and contribute to the advancement of employee engagement and serve activities with Wildman Team Members. |
4) OUTCOME: Perform Consistent with Wildman Core Values |
· Always conduct yourself in all business interactions consistently with Wildman & WM Uniform Core Values |
CORE COMPETENCIES |
|
*Action oriented: |
Taking on new opportunities and touch challenges with a sense of urgency, high energy, and enthusiasm. |
*Optimizes work processes: |
Knowing the most effective and efficient processes to get things done, with a focus on continuous improvement. |
Ensures Accountability: |
Holding self and others accountable to meet commitments. |
*Drives Results: |
Consistently achieving results, even under tough circumstances. |
Collaborates: |
Building partnerships and working collaboratively with others to meet shared objectives. |
Values differences: |
Recognizing the value that different perspectives and cultures bring to an organization. |
*Communicates effectively: |
Developing and delivering multi-mode communications that convey a clear understanding of the unique needs of different audiences. |
Instills trust: |
Gaining the confidence and trust of others through honesty, integrity, and authenticity. |
Demonstrates self-awareness: |
Using a combination of feedback and reflection to gain productive insight into personal strengths and weaknesses. |
Self-development: |
Actively seeking new ways to grow and be challenged using both formal and informal development channels. |
Nimble learning: |
Actively learning through experimentation when tackling new problems, using both successes and failures as learning fodder. |
Situational adaptability: |
Adapting approach and demeanor in real time to match the shifting demands of different situations. |
STRENGTHS TO BE SUCCESSFUL |
· Successfully completed sophomore year of Marketing or Business or similar bachelor’s degree program with an accredited college or university. |
· Excellent written and verbal communication skills. |
· Excellent organizational skills and attention to detail. |
· Ability to act with integrity, professionalism, and confidentiality. |
· Proficiency with Microsoft Office Suite. |
· Positive attitude required. |
PRIMARY RESPONSIBILITIES
- Collect, analyze, and interpret data from various sources to identify trends, patterns, and insights.
- Develop and maintain dashboards, reports, and other data visualization tools to communicate findings to stakeholders.
- Collaborate with cross-functional teams to support marketing projects and initiatives.
- Provide analytical support for strategic decision-making.
- Identify opportunities for process improvement and efficiency gains.
- Conduct ad-hoc tasks as needed to support business initiatives.
- Regular and predictable attendance / 24 hours per week.
PHYSICAL REQUIREMENTS
- Ability to sit at a desk for a prolonged period of time.
COMPANY OVERVIEW
Wildman Business Group is a fourth-generation family-owned and operated industrial laundry established in 1952. The company supplies a variety of business solutions such as mats, uniforms, restroom programs, first aid, safety products, and restroom hygiene cleaning services known as Clean Team through locations in the Midwest and growing. For more information visit www.wildmanbg.com.