Demo

Director of Athletics Communications

Williams College
Williamstown, MA Full Time
POSTED ON 4/22/2025
AVAILABLE BEFORE 6/16/2025
Williams College seeks a passionate and strategic Director of Athletics Communications to drive engagement and excitement for our Athletics program, connect with our vibrant community, and shape the narrative of our 32 varsity teams as well as our physical education and recreational programs. This is a full-time, year round position, reporting to the Director of Athletics and collaborating closely with the College's Communications Office.
As the Director of Athletics Communications, you will develop and execute dynamic communications strategies, maximize our digital presence (website, social media), and serve as the voice of Ephs Athletics to campus, families, alumni, recruits, and the media (NESCAC, NCAA).
Responsibilities:
  • Lead & Inspire: Be a key member of the Athletics senior leadership, guiding communications strategy and managing a talented team (including an Assistant Director and student staff).
  • Connect & Collaborate: Forge strong partnerships with the College Communications, Alumni Relations, and Development offices to weave athletics into the broader Williams story and support fundraising.
  • Create & Innovate: Oversee compelling content creation (stories, releases, social media), website management (ephsports.williams.edu), and cutting-edge communication methods.
  • Drive Game Day Excitement: Coordinate live stats, professional webcasts, and media operations for all competitions.
  • Represent & Advocate: Serve as the primary media contact and College representative with the NESCAC and NCAA.
Requirements:
  • Associate’s degree, bachelor’s degree or equivalent professional experience
  • 5 or more years of relevant experience in marketing, communications, sports management or similar field, with some direct experience in Athletics communications.
  • Proven leadership and management skills
  • Expertise in and strong understanding of content management systems, such as Sidearm, Presto, etc.
  • Experience and expertise in various social media platforms, including but not limited to Facebook, X, Instagram and Youtube.
  • Experience with graphics software, such as Canva and Boxout Sports
  • Excellent verbal and written communication skills and demonstrated success at building collaborative relationships and meaningful interactions with various stakeholders such as: coaches, department staff, student-athletes, administrators, faculty, campus partners, alumni, and community members.
  • Ability to work a flexible schedule, including frequent evenings and weekends to support events, and under the pressure of very tight deadlines
  • Ability to work both independently and as a member of a team
  • Ability to exercise good judgment and discretion in sensitive situations and work effectively in a fast-paced and complex work environment
Highly Preferred Qualifications:
  • Ability to produce or oversee the production of video highlights or messaging
  • Expertise and experience in using athletic statistic programs
  • Ability to analyze reports from digital analytics tools such as Google Analytics, Sprout Social, and/or Meta Business Suite to track data and produce reports that are easily understood by a variety of stakeholders
  • Working knowledge of NCAA and NESCAC rules
Application review will begin on May 13, 2025. Pay range is from $80,000 to $95,000, commensurate with experience. All applications submitted by the application date will be reviewed by the search committee.
Please visit careers.williams.edu to apply.

Employment at Williams is contingent on the verification of background information submitted by the applicant, including the completion of a criminal record check, and education when applicable. Decisions regarding appointments, promotions, and conditions of employment comply with applicable federal or state law prohibiting discrimination based on race, color, sex, national origin, religion, age, disability, marital status, sexual orientation, gender identity or expression, ancestry, or military service.
Beyond meeting fully its legal obligations for non-discrimination, Williams College is committed to building a diverse and inclusive community where members from all backgrounds can live, learn and thrive. As part of this commitment, we will ensure that persons with disabilities are provided reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process please feel free to contact us via phone at (413) 597-2681 or email at
hr@williams.edu
.

Salary : $80,000 - $95,000

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