What are the responsibilities and job description for the Marketing position at Williamson Electrical Company Inc.?
We are seeking an enthusiastic, creative and results-driven Marketing, Social Media and Cold calling Representative to join our team. In this role you will play a key part in growing our online presence, engaging with our target audience and generate leads through outreach efforts. You will be responsible for reaching out to potential clients, promoting our services, and converting leads into customers.
Key responsibilities to include the following:
Cold Calls: Conduct cold calls to potential clients and present our products/services in a compelling manner
Identify and qualify sales opportunities through research and outreach
Build and nurture relationships with potential customers
Maintain detailed records of outreach efforts and client interactions.
Social media: Create, curate and manage engaging content for social media platforms (e.g. Instagram, Facebook, LinkedIn, etc.)
Develop and implement social media strategies to increase followers, engagement, and brand awareness.
Monitor and analyze social media performance metrics and adjust strategies as needed
Marketing: Develop and execute marketing campaigns across digital and traditional channels
Design promotional materials and email campaigns to attract and retain customers.
Conduct market research to identify trends and opportunities
Track and report on the performance of marketing efforts
Salary : $46,000 - $60,000