What are the responsibilities and job description for the Principal, Business Development - Tech & Gaming position at WillowTree?
Who We Are
WillowTree is a leading digital consultancy that partners with the world’s most admired brands to orchestrate winning experiences across the customer journey. Experiences that are personalized, on-brand, and consistent across channels and platforms. Experiences that can both drive customer delight and reduce operating costs.
Our services include digital strategy consulting, product development, brand and experience design, digital marketing, and data and AI services. WillowTree’s client roster spans industries and growth stages, including the world’s largest technology and gaming companies like Google, Epic Games, Airbnb, and Samsung.
In January 2023, WillowTree was acquired by TELUS Digital (Symbol : TIXT), a leading provider of next-generation digital customer experience (CX) solutions for global and disruptive brands. The combined firm brings an unparalleled ability to deliver seamless, trusted, digitally enabled experiences across any channel a customer might choose — including mobile apps, websites, voice UI, chatbots, email, customer service agents, and retail associates.
Location and Flexibility
This role will be in a Work From Near (Hybrid) capacity based in one of the following offices : Boston, MA, Charlottesville, VA, Durham, NC, or Columbus, OH OR in a Work From Anywhere (Remote) capacity with travel to clients and WillowTree offices expected.
The Opportunity
The Principal, Business Development - Tech & Gaming role will expose you to a wide variety of businesses, many partners within those businesses, and ever-changing business and technology challenges. We employ a solutions-led strategy and are seeking consultative business development executives rather than transactional or sales-led business development professionals.
This role will join the team as part of one of our quickly evolving industry verticals at TELUS Digital Solutions and WillowTree, which is focused on building partnerships and solutions for prospective clients. This role will specifically focus on the & industry, including both the expansion of our current footprint within several existing clients (Google, Epic Games, Airbnb, Samsung, and more) and the acquisition of new logos.
For more information about our approach to the Technology industry and some client case studies,
For more information about our approach to the Gaming industry and some client case studies,
Responsibilities
- Identify target accounts to optimize services and communicate WillowTree's capabilities to clients
- Competently articulate product features to successfully implement technology solutions
- You’ll collaborate with our Solutions Architects and Product teams to craft executive-level proposals, pitches, and SOWs for prospective and existing clients
- Cultivate and extend existing C-level relationships with current clients
- You’ll team up with our delivery leadership to respond to opportunities and team-sell through RFP responses or other types of sales cycles
- Advise WillowTree’s internal teams on industry and vendor trends to remain well-positioned to assist our clients
- You must have the ability to travel up to 25% for client visits, pitches, and conferences if based in one of our office locations. A higher percentage (~40%) of travel will be expected for remote team members to maintain a frequent presence in our office locations.
Competencies
Bonus Points
Why WillowTree?
We offer a place to be yourself.
Our differences, both visible and invisible, benefit our teams, our communities, and the products we craft. That’s why WillowTree strives to build a team with diverse backgrounds, skills, and perspectives. You’ll work hard here; however, we’ll balance that with a culture that supports your growth and cares about your well-being. We’re committed to creating an environment of inclusion — a place where every Tree can thrive.
We want you to reach your fullest potential and part of your professional development at WillowTree will include dedicated time to innovate on passion projects and an annual stipend to fund your professional pursuits.
WillowTree upholds our core values in every aspect of our work. We promote safe and inclusive work environments and maintain a drug-free workplace. We celebrate our differences and provide equal employment opportunities to all team members and applicants without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. Diverse teams build better products. We acknowledge that the tech industry especially lacks opportunity for those who are of non-traditional backgrounds and in underrepresented groups. In order to create the best products for everyone, we know that it's important for our team to reflect the diversity of our users, and we are committed to being the change we want to see.
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What We'll Offer
In addition to a great culture and interesting work with opportunities for growth and development, this position is eligible for the following benefits :
Annual Performance Bonus
This position is eligible for an annual performance bonus based on personal, division / business unit, and company performance. The range displayed is only the annual base salary. To maintain equity across the business, annual performance bonus targets are determined by job level, not individual circumstances.
Individual base salaries are based on various factors unique to each candidate, including skill set, experience, qualifications, and other job-related reasons determined during the interview process. Salary bands are periodically reviewed and updated based on market changes, internal needs, and industry trends. To maintain pay equity for team members, TELUS Digital conducts regular compensation audits.
Annual Base Salary Range (Performance Bonus Eligible)$230,000—$275,000 USD
