What are the responsibilities and job description for the Senior Analytics Architect (Adobe Customer Journey Analytics) position at WillowTree?
Who We Are
WillowTree, a TELUS Digital Company, partners with the world's leading brands to help them tackle their thorniest challenges - be it launching new digital products, delivering personalized marketing at scale, or harnessing the power of data and AI to transform their business. These mission-critical initiatives aren't solved by a single discipline. Great digital is a team game - it requires seamlessly combining strategy, engineering, design, data science, marketing, and more. Other firms have bolted on these capabilities - as digital natives, we've built them into our teams from Day 1. The result? Top and bottom lines that grow, alongside our client's capabilities. Check out how we have impacted our clients' digital portfolios over the years.
In January 2023, WillowTree was acquired by TELUS Digital (Symbol : TIXT). The combined company brings an unparalleled ability to deliver seamless, trusted, digitally-enabled experiences across any channel a customer might choose - be it mobile apps, websites, voice skills, chatbots, email, service agents, or associates.
Location & Flexibility
This role can be in a Work From Near (Hybrid) capacity based in one of the following offices : Boston, MA, Charlottesville, VA, Durham, NC, or Columbus, OH OR in a Work From Anywhere (Remote) capacity with travel to clients and WillowTree offices expected.
The Opportunity
As a Senior Analytics Architect, you'll collaborate with clients and develop a robust analytics plan to track and measure progress. You'll aggregate and surface product insights, such as user behaviors, to guide multidisciplinary teams throughout the product development lifecycle. This role requires expertise in Adobe Customer Journey Analytics.
Responsibilities
- Lead outcomes workshops with clients to understand their business goals and translate them into trackable outcomes within products
- Audit, select, and recommend the best analytics tool to suit client needs (e.g. Adobe Analytics / CJA , Google Analytics, Mixpanel, Amplitude)
- Dive into technical documentation and collaborate closely with engineers to integrate analytics into the codebase
- Use storytelling to present complex data in ways that are meaningful and actionable for our clients and teams
- Construct user-friendly dashboards that illustrate the value of data
Qualifications
Bonus Points
Why WillowTree?
We offer a place to be yourself.
Our differences, both visible and invisible, benefit our teams, our communities, and the products we craft. That's why WillowTree strives to build a team with diverse backgrounds, skills, and perspectives. You'll work hard here; however, we'll balance that with a culture that supports your growth and cares about your well-being. We're committed to creating an environment of inclusion - a place where every Tree can thrive.
We want you to reach your fullest potential and part of your professional development at WillowTree will include dedicated time to innovate on passion projects and an annual stipend to fund your professional pursuits.
WillowTree upholds our core values in every aspect of our work. We promote safe and inclusive work environments and maintain a drug-free workplace. We celebrate our differences and provide equal employment opportunities to all team members and applicants without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. Diverse teams build better products. We acknowledge that the tech industry especially lacks opportunity for those who are of non-traditional backgrounds and in underrepresented groups. In order to create the best products for everyone, we know that it's important for our team to reflect the diversity of our users, and we are committed to being the change we want to see.
What We'll Offer
In addition to a great culture and interesting work with opportunities for growth and development, this position is eligible for the following benefits :
United States Hiring Range
120,000-$144,000 USD
Salary : $120,000 - $144,000
