Marketing Manager

Company Description

We are Oconomowoc’s first locally owned and operated Wine Bar, Bistro, Caterer and Wine Market. Our goal is to be the area’s premiere provider of exceptional wines and the food that accompanies it. With this goal in mind, our selections are continually being refined in the hopes that each visit to Wine Maniacs is as unique and memorable as the last.

As you can probably tell from our name, we’re crazy about grapes.

It is Wine Maniacs passion that was born right here in Oconomowoc. Wine Maniacs exists today because a group of friends decided they wanted to drink better wines than what was available in the areas, “Box Store” establishments.

Actually we wanted more than better, we wanted to have great wines at our disposal. The kind of wine you talk about the next day…Wine you remember years from now. Of course, being the frugal Maniacs we are, we certainly didn’t want to pay retail prices for all this fun. The rest, as they say, is history.

Job Description

Job Summary

We are seeking a motivated, creative marketing manager to join our growing organization. In this position, you will oversee product development and monitor trends that indicate the need for new products and services.

You will be responsible for all marketing, including product launches, web, and print campaigns. You will develop pricing strategies with the goal of maximizing the firm’s profits or share of the market, while ensuring the firm’s customers are satisfied.

Responsibilities:

• Prepare comprehensive marketing strategies that align with company goals
• Supervise and manage marketing team
• Support sales team with up-to-date and aligned marketing materials
• Plan, create, and oversee the design, content, and production of all marketing materials
• Create PowerPoint presentations and sales support
• Plan promotional and awareness campaigns and support
• Manage all online and print materials and campaigns
• Manage all online avenues of production, including website, social media pages, email campaigns, and responses
• Monitor, track, and document campaign results; analyze data/returns/customer response
• Cultivate and integrate new ideas and campaigns that align with current and future sales goals

Qualifications

Qualifications:

• Bachelor’s degree in communications, marketing, advertising, sales, or related field
• 3-5 years of previous experience as a marketing manager, product managers, strategist, sales manager or related marketing experience
• Proficient computer skills, Microsoft Office Suite (Word, PowerPoint, Outlook, and Excel)
• Solid understanding of effective marketing strategies, materials, and channels
• Experience preparing and presenting quarterly goals and forecasts for future projects
• Strong analytical, financial, or pricing skills preferred
• Strong leadership, planning, and execution skills
• Excellent written and verbal communication skills
• Ability to manage and lead marketing team and employees

Additional Information

All your information will be kept confidential according to EEO guidelines.