What are the responsibilities and job description for the Strategic Marketing Lead position at Winter Park Resort?
About the Role:
This role requires a strong understanding of marketing channels, including web, email, app, social media, advertising, and signage.
- Develop compelling products and promotions to achieve business unit goals
- Analyze and report on marketing campaign results to the marketing team and department VPs, Directors, and Managers
- Provide campaign and product optimization recommendations and coordinate across necessary teams to implement them
