What are the responsibilities and job description for the Social Media Intern position at Wisconsin Foundation and Alumni Association?
Overview
The Wisconsin Foundation and Alumni Association (WFAA)*, the private fundraising and alumni relations organization for the UW–Madison, is seeking a dynamic and creative Social Media Intern! This internship offers hands-on experience in social media marketing and digital communication strategies, allowing you to create engaging content that stands out and makes a real impact.
Duration: June 16–December 14
Hours: 12–16 hours weekly
Hourly Rate: $16/hour
Who is WFAA?The Wisconsin Foundation and Alumni Association is a private, nonprofit corporation that encourages individuals and organizations to make gifts to the university and to connect with the UW. In 2014, the UW Foundation merged with the Wisconsin Alumni Association® to better serve a growing population of UW alumni and donors. We believe that private support grows out of good relationships between campus leaders, faculty and program staff who need support, and the alumni and friends who want to invest in UW–Madison. We provide important engagement opportunities to link UW–Madison alumni to each other and to their alma mater, building a strong community of Badgers.
Diversity and Inclusion:
Just as the university community benefits from differing viewpoints, perspectives, and experiences, inclusion and diversity are imperative for the success of our mission. WFAA values people and the differences that they bring to the organization, and creates an environment in which all staff members and constituents feel respected and have opportunities to thrive.
Essential Functions
- Innovate and Execute: Strategize, develop, and execute concepts and plans for digital content that captivate and engage our audience.
- Create and Curate: Craft meaningful storytelling and curate digital content, including writing, digital photography, and video, that resonates with our community.
- Collaborate and Design: Work closely with colleagues to design and develop content based on marketing objectives and strategic communications priorities.
- Deploy and Leverage: Deploy content to a strategic mix of social media channels, leveraging the unique aspects of each channel to maximize reach and engagement.
- Capture and Promote: Capture content and promote summer and fall WFAA initiatives such as Recent-Grad Weekend, Grandparents University, the W Project, Fill the Hill, Homecoming, and Commencement.
Qualifications
- Currently enrolled in postsecondary education, ideally at UW–Madison and preferably in communications or a related program.
- Proficient in using multiple social media platforms (Instagram, Twitter/X, YouTube, LinkedIn, Facebook, etc.).
- Creative mindset with the ability to craft compelling content that captures attention.
- Strong awareness of internet trends and audience behaviors.
- Critical-thinking and problem-solving skills, and adaptability in a fast-paced environment.
- Excellent time-management skills with the ability to multitask efficiently.
- Exceptional interpersonal, presentation, and communication skills.
Why Join Us?
WFAA is committed to providing our employees with an environment that is inspiring, creative, and respectful. You'll be part of a team that values innovation and collaboration, and you'll have the opportunity to make a meaningful impact on our community. The Wisconsin Foundation and Alumni Association is an Equal Opportunity Employer.
*The Wisconsin Foundation and Alumni Association is the “doing business as” name of the merged organization comprising the University of Wisconsin Foundation (supportuw.org) and the Wisconsin Alumni Association (uwalumni.com). Its legal corporate name is registered as the University of Wisconsin Foundation.
Salary : $16
