What are the responsibilities and job description for the Marketing and Communications Specialist- Part-Time position at Worcester Regional Chamber of Commerce?
Position Summary
The Marketing and Communications Specialist supports the Chamber through marketing, communications, public relations, and social media. This role plays a key part in promoting membership, programs, and events while enhancing the visibility and reputation of the organization.
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Key Audiences
- Chamber members
- Broader business community
- General public/community members
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Primary Responsibilities
- Assist in the execution of all communications efforts, including website updates, event invitations, program brochures, announcements, advertising, media relations, cross-promotional partnerships, and printed collateral.
- Uphold and implement the Chamber's brand identity across all platforms—print, digital, promotional, and signage—ensuring a cohesive and engaging message.
- Develop marketing materials for events and programs; write, design, and distribute printed and digital invitations and promotional content.
- Support coordination of media opportunities for members, including radio and TV interviews; write scripts and maintain an organized archive of interviews.
- Write, design, and distribute e-newsletters and event-related emails using Constant Contact; curate content including events, stories, promotions, and advertising.
- Support the planning, writing, and layout of the Chamber’s quarterly newspaper.
- Manage and maintain the Chamber’s social media presence, including planning, posting, and event coverage (e.g., ribbon cuttings, networking events, special programs).
- Create and manage a content calendar aligned with the broader marketing schedule.
- Develop engaging, on-brand content for all social media platforms.
- Oversee social community engagement: respond to DMs, like/comment on community content, and foster audience relationships.
- Support the development and execution of digital assets for brand campaigns, social media, and other marketing efforts.
- Participate in community events and initiatives, including committee involvement and marketing support.
- Provide communications support to Affiliate Chambers as needed (Auburn, Blackstone, Clinton, CMS, LABO, Wachusett, Webster-Dudley).
- Maintain and organize photo archives and project files.
- Attend Chamber programs, outreach events, and member functions—including early morning and evening events.
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Qualifications
- 2–3 years of experience in marketing, communications, or social media
- Proficiency in social platforms: Facebook, Instagram, Twitter/X, LinkedIn, TikTok
- Strong writing, communication, and organizational skills
- Comfortable with Canva and social media scheduling tools like Zoho or Hootsuite
- Experience creating and editing video content for digital use
- Familiarity with Facebook/Instagram Ads Manager and reporting tools
- Ability to analyze data and adapt strategies accordingly
- Skilled in managing multiple social media accounts and content calendars
- Strong attention to detail and ability to manage multiple priorities
- Photography skills preferred
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Additional Responsibilities
- Other duties as assigned
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To Apply:
Please submit your resume along with the names and contact information for two (2) professional references.
Job Type: Part-time
Pay: $25.00 - $30.00 per hour
Expected hours: 20 – 30 per week
Benefits:
- Employee assistance program
- Flexible schedule
Schedule:
- Day shift
- Monday to Friday
Work Location: In person
Salary : $25 - $30