What are the responsibilities and job description for the Marketing Communications Coordinator position at WOTM - Partners Professional?

Job Description

Key Responsibilities

Marketing

Assist in the development and execution of integrated marketing plans to support business objectives.
Create, edit, and manage content for digital platforms, including social media, email marketing, websites, and blogs.
Coordinate with internal teams and external vendors to produce high-quality marketing materials (e.g., brochures, presentations, promotional assets).
Track and analyze campaign performance metrics, providing actionable insights to improve results.
Maintain a content calendar to ensure timely and consistent messaging.

Communications

Draft press releases, newsletters, and other external communication materials.

Manage internal communications, such as memos, announcements, and company updates.

Develop and nurture media relationships to enhance brand visibility and secure coverage.

Support crisis communication efforts by preparing and disseminating key messages as needed.

Ensure all messaging aligns with the company’s tone, voice, and branding guidelines.

Event Coordination

Plan and execute marketing events, such as trade shows, webinars, and community outreach programs.

Coordinate logistics, including vendor relations, booth design, and promotional materials.

Track event success metrics and compile post-event reports.

Collaboration

Work closely with the graphic design team to produce visual assets that complement marketing campaigns.

Liaise with cross-functional teams to align marketing and communication efforts with broader company goals.

Act as a brand ambassador to ensure consistency in messaging and visual identity across all channels.

Qualifications

Education & Experience

Bachelor’s degree in Marketing, Communications, Public Relations, or a related field.

2–5 years of experience in a marketing or communications role, preferably in a mid-level capacity.

Proven experience in managing multiple projects and meeting deadlines in a fast-paced environment.

Skills

Strong written and verbal communication skills with a keen eye for detail.

Proficiency in digital marketing tools, including email platforms (e.g., Mailchimp), CMS (e.g., WordPress), and analytics (e.g., Google Analytics).

Experience managing social media platforms and creating engaging content.

Knowledge of graphic design tools (e.g., Adobe Creative Suite, Canva) is a plus.

Familiarity with SEO, PPC, and other digital advertising techniques.

Excellent organizational and project management abilities.

Key Attributes

Creative, proactive, and solution-oriented mindset.

Ability to work independently while collaborating effectively with a team.

Strong analytical and problem-solving skills.

Commitment to staying updated on marketing and communication trends and best practices.

Company Description

Our Professional Division works with clients as a stakeholder in their hiring strategy and process. We facilitate a solid match for our employees and clients, examining the experience and team dynamics required for a great match. Our professional team was handpicked from 25 years of recruiting and staffing experience to build our Professional team to be the best in the industry. We focus on professional placements in your Executive Placement, Accounting & Finance, Human Resources, and Administrative Support areas. We place candidates leveraging direct hire, contract-to-hire, contingent, and “Smart Hire” modalities.

Company Description

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Marketing Communications Coordinator

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