What are the responsibilities and job description for the WPBF Sales Intern position at WPBF 25?
Job Description
WPBF, the ABC affiliate in Palm Beach Gardens, FL is offering a Paid Internship in the Sales Department.
Summer 2025 Session:
Application Window: March 15, 2025 – April 30, 2025
Session: June 2, 2025 – August 8, 2025
In order to apply for an internship at WPBF, please provide a cover letter with your application. The cover letter should include:
Sales Marketing and Research
The Sales Marketing and Research Intern will develop a working knowledge of the business side of advertising. The intern will also learn how the sales department can help come up with creative concepts for advertisers and sponsors and understanding of audience television viewing information and its applications.
Interns will learn to:
Hearst Television (HTV) owns and/or operates 35 television and two radio stations serving 27 media markets across 39 states reaching over 22 million U.S. television households. HTV is recognized as one of the industry's premier broadcasting companies and has been honored with numerous awards for distinguished journalism, industry innovation, and community service.
WPBF, the ABC affiliate in Palm Beach Gardens, FL is offering a Paid Internship in the Sales Department.
Summer 2025 Session:
Application Window: March 15, 2025 – April 30, 2025
Session: June 2, 2025 – August 8, 2025
In order to apply for an internship at WPBF, please provide a cover letter with your application. The cover letter should include:
- Available start and end dates
- Days and hours available to intern
Sales Marketing and Research
The Sales Marketing and Research Intern will develop a working knowledge of the business side of advertising. The intern will also learn how the sales department can help come up with creative concepts for advertisers and sponsors and understanding of audience television viewing information and its applications.
Interns will learn to:
- Develop sales promotional pieces, client mailings, contest fulfillment and on-air production assistance.
- Gather research and ratings data for the development of sales marketing literature.
- Attend sales meetings and sales calls when appropriate.
- Assist in sales promotion video production.
- Generate client specific reports.
- Assist with the dissemination and interpretation of audience viewing data from the television research company, Nielsen.
- Conduct WPBF’s exclusive, annual consumer market survey of West Palm Beach-Ft. Pierce which examines purchase behavior, demographics, and media usage of West Palm Beach-Ft. Pierce viewers.
- Track local and network specials on WPBF and competitive stations.
- Generate viewership data for sales and news.
- Assist with projects that deal with audience viewership trends.
Hearst Television (HTV) owns and/or operates 35 television and two radio stations serving 27 media markets across 39 states reaching over 22 million U.S. television households. HTV is recognized as one of the industry's premier broadcasting companies and has been honored with numerous awards for distinguished journalism, industry innovation, and community service.