What are the responsibilities and job description for the Communications Strategist position at Wytheville Community College?
The Public Relations and Marketing Manager at Wytheville Community College plays a vital role in enhancing the organization's public image. This includes developing effective marketing strategies, writing and editing grant proposals, and managing media relations to promote the college's mission and goals.
Key Responsibilities:
- Media Relations: Establish and maintain positive relationships with local media outlets to secure coverage for the college.
- Event Coordination: Assist in planning and executing events that align with the college's mission and goals, including fundraising activities for the WCC Educational Foundation.
- Marketing and Advertising: Develop and implement community-wide information and marketing programs through various promotional materials, such as advertising campaigns, special products, and publications.
- Social Media Management: Manage and create content for the college's social media accounts to engage with target audiences and maintain a consistent online presence.
This role requires excellent communication skills, experience in marketing and public relations, proficiency in relevant software programs, and the ability to work under tight deadlines.
