What are the responsibilities and job description for the Regional Marketing Manager-Rumble Boxing position at XPONENTIAL FITNESS?
Job Details
Description
Who we are:
Xponential Fitness is one of the largest global franchisors of health and wellness brands. The portfolio of brands includes Club Pilates, the nation's largest Pilates brand; CycleBar, the nation's largest indoor cycling brand; StretchLab, a concept offering one-on-one and group stretching services; YogaSix, the largest franchised yoga brand; Pure Barre, a total body workout that uses the ballet barre to perform small isometric movements; Rumble, a boxing-inspired full-body workout; BFT, a functional training and strength-based fitness program; and Lindora, a metabolic health brand. Through the Company’s eight brands and the On-Demand virtual platform, XPLUS, Xponential Fitness continues to push its mission forward to make health and wellness accessible to everyone.
Summary:
We are looking for a dynamic and enthusiastic Marketing Manager to join the Rumble Boxing brand. The role will support all growth initiatives within Rumble’s close-knit team by helping to develop marketing campaigns and supporting local studios with the execution and implementation at the local level. A well-rounded Marketing Manager will implement marketing initiatives with local studios, markets, multiple marketing channels (like social media, email, PUSH), and more.
Duties/Responsibilities:
- Support studio owners and general managers with studio-level marketing game plans through daily emails, calls and trainings
- Experienced in reporting and evaluating data (performance KPIs) for lead acquisition and retention efforts at the local, DMA and national level, to help make brand decisions.
- Support Rumble Boxing marketing team (CMO and Marketing Team) in deploying national marketing initiatives and promotions for Rumble Boxing studios.
- Work with the Chief Marketing Officer to develop marketing promotions including member challenges, retention programs, promotions and class launches.
- Assist in the creative development and copywriting of marketing communications: creative brief, email communications, social media content, point of sale materials, promotional and rollout materials.
- Develop studio-level acquisition strategies on social media, email marketing or guerilla marketing and share best practices with franchisee’s
- Other duties as assigned.
Benefits:
- Medical, Dental and Vision benefits.
- Ability to enroll in our Employee Stock Purchase Program
- Monthly Cell Phone allowance
- Empower is our 401k company. We offer Traditional and Roth 401k plans. Employer match is 4% and starts matching at the beginning of year 2. Your 401k would be fully vested at the start of year 3.
- Complimentary corporate memberships to XPLUS and XPASS & Calm Premium
- Discounts on retail brand merchandise & other partnership perks!
- On-site gym- access 24 /7, full set of cardio, machines and weights, including a full service showers.
- On Campus Amenities: Reborn Coffee Shop, Hangar 24, Mini Putting Green, Basketball Court, Bird Sanctuary, Car Washing Services (M/W), Dry Cleaning Services
Xponential Fitness, LLC. provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws
Qualifications
Qualifications:
- Bachelor's degree in marketing, communications, journalism/public relations, or related field preferred.
- Experience supporting multiple clients, studios, or stores with a proven track record.
- 3-5 years of marketing experience in fitness, wellness or franchise-owned brand preferred.
- Experience working with creative teams and external agency partners.
- Ability to work in a fast-paced, entrepreneurial environment and multi-task
- Comfortable presenting to franchise partners and general managers.
- Understanding of and passion for fitness.
- Highly organized with an ability to hit deadlines for assigned work.
- Highly experienced with Microsoft Office, particularly Excel, Word and PowerPoint.
Salary : $70,000 - $75,000