What are the responsibilities and job description for the Market Intelligence Analyst II position at Yamaha Motor U.S.A.?
Yamaha has an excellent opportunity for a M arket Intelligence Analyst II to join our Marine team in Kennesaw , GA. This position will be responsible for supporting in-depth market research and competitive analysis. This role requires a keen analytical mind, strong research skills, and the ability to synthesize complex information into actionable insights
What youll be doing :
- Track, analyze and report the state of the economy and the Marine industry, identifying trends, market opportunities, and potential threats.
- Conduct comprehensive competitive research using both internal sources (sales and warranty data, sales teams, product teams) and external sources (industry reports, social media, competitor websites, industry analysts, conferences, etc.).
- Create and maintain competitors’ profiles deep dives.
- Create and maintain competitor battlecards for product acquired via M&A, that directly impact competitor win rates.
- Prepare detailed reports and presentations that communicate findings and recommendations to cross-functional stakeholders.
- Provide organized data in consistent structure for activities such as data visualization, reporting, forecasting and analysis to support strategic planning and executive decision making
- Create and maintain accurate industry forecasts that help the company proactively plan for volume changes.
- Support marketing, sales, product management and advanced engineering initiatives by sharing insights with those teams.
What you need to be successful :
Don’t meet every single requirement? Studies have shown that women and underrepresented minorities are less likely to apply to jobs unless they meet every single qualification. At Yamaha, we understand that talent comes in various forms, as such we are dedicated to building a diverse, inclusive, and authentic workplace. If you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles!
What’s in it for you :
Reports to : Department Manager
Yamaha Motor Corporation, USA is proud to be an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identify, national origin, veteran or disability or any other status protected by federal, state, or local law. We celebrate diversity and are committed to creating an inclusive environment for all employees
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