What are the responsibilities and job description for the Yamaha is hiring: Associate Director, Creative in Buena Park position at Yamaha?
Purpose of RoleGenerate visual assets and design layouts on-time that deliver on the creative brief, brand tone of voice whilemeet creative standards to become a brand of choice.Key Accountabilities Include
- Ensure all creative assignments are completed on-time and visually articulate the creative brief and thebrand tone of voice
- Ensure achievement of department goals & KPIs
- Ensure resolution of critical matters that impact the department
- Ensure alignment and collaboration across in-house agency functional teams (i.e. Account and Operationsteams) and internal stakeholders
- Ensure a collaborative climate that attracts, engages, inspires and develops creative team members
- Ensure the department is a center of excellencePrimary Responsibilities Include
- Design visual assets for integrated campaigns that deliver on the creative brief, brand tone ofvoice and optimize the creative process
- Designs, reviews, and optimizes creative process to ensure content represents the brand strategy andstyle guides (both in copy and in visuals) accurately and consistently in every touchpoint
- Oversee and Q / A all work completed by the creative department
- Present trends and opportunities that drive best practices with key stakeholders
- Connect with customers by applying and demonstrating proper use of the Brand Tone of Voice (copyand in visuals) in every touchpoint
- Develop and drive best practices with internal stakeholdersCore Functional Competencies
- Brand Ambassador : Serve as a representative for the Yamaha brand and its partner brands to customersin direct person-to-person(s) experiences
- Copy Editing / Writing - Creative SME : Create and review written marketing content
- Creative Strategy : Determine a course of action to develop creative assets
- Design : Create visual content to effectively share product and brand attributes with target audience
- Production : Produce a print or video asset
- Project Communication Management : Link people (including team members and stakeholders), ideas,and information throughout the project life cycle; include timely generation and collection ofinformation along with its proper dissemination and archival process
- Digital Media : Use social media channels to attract and engage customers, and to promote the brandand products
- Storytelling : Communicate the Brand Promise in an emotional mannerCore Behavioral Competencies
- Yamaha Way (Will, Integrity, Initiative, Challenge, Commitment)
- Customer Focus
- Instills Trust
- Drives Results
- Manages Conflict
- Develops Talent
- Ensures AccountabilityQualificationsIdeal
- Budget Management
- Expert technical skills : Web design, social design, Typography and Design software
- Advanced knowledge of marketing, brand, and design principles and development
- Considered an expert in communication art direction or in graphic design, or similar
- Demonstrated success creating integrated content across all marketing channels from digital (social, paid,mobile), video, print and collateralPreferred
- 8 years of related experience with 5 years of creative direction in ad agency setting
- Degree or advanced certifications in marketing, graphic design or related field
- 7 years proven work experience as an art director, graphic designer, or similar
- People management
- Expert with Adobe Suite
- Expert knowledge of marketing, brand, and design principles and development
- Experience leading and managing creative teamsHere's What We'll BringComprehensive benefits package including Medical, Vision, Dental, LTD, Life-Insurance and 401k with match AND automatic contributionsPerformance based bonus programRobust employee wellness programs including free music lessonsGenerous Wellness reimbursement programTobacco cessation reward programPrivate concerts from award winning artistsDiscounted hotel, travel, entertainment, and other attractionsEmployee product purchase programFlexible work options (including hybrid and 9 / 80 schedule)Casual dressVacation, sick-time and personal floating holidaysMonthly events, for exampleBring Your Dog to Work Day, Employee Singing Competitions, Spirit Week and other fun eventsInclusive and passionate cultureWe foster a culture in which everyone feels welcomed, included, and valued; and recognize that diversity contributes to the success of YamahaCompensation Up to $135,000 per yearThe posted compensation is the base pay.This is the hiring range and does not include bonus potential or the value of benefits. The hiring range does not reflect total earning potential over time. Final offers within the posted compensation range are based on qualifications, skills and experience required for the role.Equal Opportunity Employer / Protected Veterans / Individuals with DisabilitiesThe contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information. 41 CFR 60-1.35(c)
Salary : $135,000