What are the responsibilities and job description for the Content Marketing Specialist position at Yankee Home Improvement?
About Us :
At Yankee Home, we're more than just a home improvement company - we're a trusted name in New England, delivering exceptional bath and shower remodeling, replacement windows, doors, and plumbing services. Our mission is simple : to transform homes and enrich lives by providing homeowners with expert craftsmanship, unmatched customer care, and reliable solutions they can count on.
As part of the Yankee Home team, you'll join a creative and collaborative environment where your ideas and skills can shine. We believe in empowering our team members to take ownership of their work and contribute to telling the Yankee Home story. From crafting engaging social media content to producing stunning visuals and SEO-friendly blogs, you'll play a pivotal role in connecting with homeowners and showcasing our expertise. If you're ready to flex your creativity, grow your talents, and make a real impact, we'd love to hear from you!
Job Description :
The Creative Content Specialist will support our marketing efforts by producing high-quality content across multiple platforms. This is a unique opportunity to use your creativity and technical skills to create social media posts, blogs, and digital assets while following our established brand guidelines.
Key Responsibilities :
- Content Creation : Develop engaging content for social media that aligns with brand guidelines.
- Photography and Videography : Ability to operate a phone camera or DSLR camera to capture high-quality photos and videos for digital campaigns.
- Photo / Video Editing : Edit photos and videos to produce polished content for various marketing channels.
- Blog Writing : Write compelling and SEO-friendly blog posts to drive website traffic and establish thought leadership.
- WordPress Management : Upload, format, and maintain content on our WordPress website.
- SEO Knowledge : Assist in optimizing content to improve search engine rankings (preferred but not mandatory).
- Brand Alignment : Ensure all content adheres to brand guidelines and maintains a consistent tone, voice, and visual style.
- Independent Workflow : Execute tasks with minimal supervision and quickly adapt to the company's brand identity.
Required Qualifications :
If you're a creative thinker with an eye for design that drives results, we encourage you to apply for this exciting opportunity.
Benefits :
Salary : $20
