Library Outreach Marketing Coordinator - Library District (Prescott)

Role

The Yavapai County Library District is seeking a Library Outreach Marketing Coordinator. This position, under general supervision, will be responsible for overseeing the daily operations of outreach and marketing initiatives across the Yavapai Library Network (YLN) libraries and the Yavapai County Free Library District (YCFLD).

Major Duties, Responsibilities

• Provides marketing, public relations, and advocacy on behalf of the YLN and YCFLD and assists member libraries with same.
• Plans, designs, writes, and disseminates promotional materials, e-newsletters, news releases, success stories, blogs, web content, fact sheets, infographics, and other materials to internal and external audiences.
• Develops ongoing relationships with local media to ensure fair library coverage.
• Promotes the YLN and YCFLD presence on social media. Assists member libraries with same.
• Assists in development and updating of YLN and YCFLD websites and assists member libraries with same.
• Makes presentations to promote the YLN and YCFLD.
• Coordinates and promotes shared communication efforts and resources among member libraries.
• Provides and interprets survey instruments on behalf of the YLN and YCFLD when needed. Assists member libraries with same.
• Creates and produces videos and/or documentation for training member library staff or patrons.
• Writes grants on behalf of member libraries and YLN/YCFLD. Assists member libraries with same.
• Performs other job-related duties as assigned.
  
  

Education

Minimum Qualifications

Associate’s Degree in Communications, Journalism, Public Relations, or Marketing.

Experience

A minimum of three (3) years of relevant experience in a library, marketing, public relations, or journalism setting.

An equivalent combination of directly related work experience and education may substitute for the degree requirement on a year-per-year basis.

Additional Requirements

Must possess a valid Arizona driver’s license.

Other Skills

Required Knowledge, Skills, and Abilities:

Knowledge Of

• Principles and practices of effective marketing and public relations.
• Current principles and practices of library operations.
• Policies and procedures established for the library.
• Business English, spelling, grammar, punctuation, and composition.
• Clerical office practices and procedures.
• Research techniques and report writing.
• Current Microsoft Office software.
• Filing and recordkeeping.
  
  

Skill In

• Using and supporting digital devices and software used to access the library’s digital services content.
• Working in a team environment and providing high level of customer satisfaction to member public libraries.
• Basic mathematical functions.
• Communicating effectively verbally and in writing and communicating orally in a face-to-face setting and by telephone with public and employees.
• Establishing and maintaining effective working relationships with employees, other agencies, and the public.
• Organization and adherence to detail.
  
  

Ability To

• Effectively communicate ideas and information in both written and oral form.
• Market, publicize, and promote library services to the public that highlight library resources mission.
• Create and deliver engaging and meaningful content using popular social media networks.
• Creatively and effectively make independent decisions based on experience, knowledge, or training without supervision.
• Adapt quickly to a changing technological and content/information distribution landscape.
• Capably set priorities and manage time in order to complete tasks in a timely manner.
• Effectively develop feasible, realistic solutions to problems, recommend actions designed to prevent problems from occurring and solutions to management when necessary.
• Develop and maintain effective working relationships with associates, employees of other departments, representatives of other organizations, County officials, and the public.
• Keep management informed of key operating issues affecting the department.
• Remain current in knowledge required to perform assigned duties.
• Handle confidential matters and maintain discretion always.
• Act with courtesy, tact, and diplomacy.
  
  

Work Environment

The work environment is associated with an office and public library. The work area is adequately lighted, heated or cooled and ventilated.

Physical Requirements

Ability to sit or stand for extended periods of time. Sufficient vision to read printed materials and a computer screen; hearing and speech ability to communicate effective in-person and telephonically. Capable of frequent repetitive movement of arms, fingers, and wrists. Ability to lift and carry up to 20 pounds.

Additional Job Information

FLSA: Non-Exempt

Grade: 9

Classification: Classified

Safety Sensitive: No

Employee Benefits

Yavapai County Government offers a comprehensive employee benefits package to

Full-Time employees working 30 or more hours per week that includes but is not limited to:

• 10 Paid Holidays Per Year
• Annual Leave
• Employee Assistance Program (EAP)
• Health Care Insurance - Medical, Dental, Vision
• Life Insurance
• Long-Term & Short-Term Disability
• Retirement Plans
• Sick Leave
• Tuition Reimbursement Program
  
  

ELECTIVE COVERAGE

• 457 Deferred Compensation Program
• Dependent Health Care Insurance - Medical, Dental, Vision
• Flexible Spending Account (FSA)
• Health Savings Account (HSA)
• Short-Term Disability
• Supplemental Life (for employees & dependents)
  
  

PLEASE NOTE

• Part-Time , Temporary and Seasonal employees accrue Sick Leave based on hours worked.
• Part-Time employees have limited benefits available.
• Temporary and Seasonal employees are not eligible to accrue Annual Leave.
  
  

Click Here To View Our Benefits Summary.

Closing Date/Time: 1/21/2025 5:00 PM Arizona