Director Of Youth Development And Marketing

Job Title: Director of Youth Development & Marketing Revision Date: April 2025

Salary Range: $38,000 - $44,000 Status: Exempt

Position Summary:

This position supports the work of the YMCA, a leading nonprofit committed to strengthening community through youth development, healthy living and social responsibility. The Director of Youth Development & Marketing provides leadership and direction for all programs in the Youth Development department and upper-level marketing and promotional efforts for the organization.

Essential Functions:

· Manages, directs, and coordinates all youth development programs. Ensures high quality programs and establishes new department activities. Expands program within the community through collaborative partnerships.

· Provides quality experiences for children and families that focuses on engagement, structure, and learning opportunities. Current programs include summer camp, after-school programs, and special events.

· Recruits, hires, trains, develops, schedules, and directs department personnel and volunteers as needed. Reviews and evaluates staff performance. Develop strategies to motivate staff and achieve goals.

· Develop, manage, and control department budget. Ensures all programs are cost recovery in nature.

· Assures compliance with federal, state and local regulations as they relate to program areas. Ensures that YMCA program standards are met, and safety procedures followed.

· Develops and maintains relationships with community groups, school administration, parent groups, and agencies related to Youth Development.

· Provides exceptional customer service and responds to all inquiries and complaints in a timely manner. Compiles program statistics. Monitors and evaluates participation trends.

· Manage upper-level marketing and promotional efforts for the organization, including social media, monthly newsletters, press releases, and community appearances. Develops and initiates departmental marketing and promotion strategies.

· Oversee the planning and execution of YMCA special events such as Healthy Kids Day.

· Provides leadership for fund-raising campaigns and committee work as assigned.

· Other duties as needed to assist in the overall successful operation of the YMCA.

Qualifications:

· Bachelor's Degree in related field or equivalent is preferred.

· One to two years’ related experience preferred.

· Fulfillment of state-specific hiring standards and completion of YMCA program specific certifications. Typical requirements include completion of Background Check, Child Abuse Prevention, CPR, First Aid, and AED.

· Ability to communicate and relate effectively to diverse groups of people from all social and economic segments of the community.

· Strong management and decision-making skills include the ability to influence, engage, and lead others to new levels of effectiveness and programmatic impact.

· Ability to multi-task and manage multiple programs simultaneously.

· Self-motivated, results driven, detail oriented, and adaptable.

· Proficient computer skills with experience and knowledge of Microsoft Office, program software, and social media.

· Some nights and weekends are required for special events.

APPLICATION PROCEDURES:

Email cover letter, resume, and three professional references to mgross@mccookymca.org.

Subject: Director of Youth Development & Marketing

Applications received through Indeed will not be considered unless a cover letter, resume, and three references are also emailed.

Deadline for submission: Open until it is filled.

The mission of the Young Men’s Christian Association of McCook, Nebraska is to organize human, financial and material resources to encourage the spiritual, physical, mental, and leadership growth of any individual within a Christian atmosphere.

YMCA Competencies

Mission Advancement: Models and teaches YMCA values. Ensure a high level of service with a commitment to changing lives. Provides volunteers with orientation, training, development, and recognition. Cultivate relationships to support fund-raising.

Collaboration: Champions inclusion activities, strategies, and initiatives. Build relationships to create small communities. Empathetically listens and communicates for understanding when negotiating and dealing with conflict. Effectively tailors’ communications to the appropriate audience. Provides staff with feedback, coaching, guidance, and support.

Operational Effectiveness: Provides others with frameworks for making decisions. Conducts prototypes to support the launching of programs and activities. Develop plans and manage best practices through engagement of team. Effectively creates and manages budgets.

Personal Growth: Shares new insights. Facilitates change, models adaptability and an awareness of the impact of change. Utilizes non-threatening methods to address sensitive issues and inappropriate behavior or performance. Has the functional and technical knowledge and skills required to perform well; uses best practices and demonstrates up-to-date knowledge and skills in industry standards and technology.

Salary : $38,000 - $44,000