What are the responsibilities and job description for the Member Engagement Director position at YMCA?
Seeking a dynamic leader to drive member satisfaction & growth as our Member Engagement Director! Passion for community & fitness a must.
Job Description
The Member Engagement Director reports to the Executive Director/CEO and provides strong leadership to the Member Engagement team to achieve membership retention goals and ensure the overall delivery of excellent customer service to all members, participants, and guests. This person needs to be a self-starter, detailed oriented, and possesses a positive and professional attitude. The Member Engagement Director is responsible for training and supervision of the day-to-day operations of the member engagement team as well as the leader on duty (LOD) team. The Member Engagement Director is responsible for fostering a welcoming and inclusive culture at the YMCA. Everyone who enters should be treated with respect, kindness, and dignity, regardless of their age, ethnicity, background, or circumstances.
FISCAL ACCOUNTABILITY AND ADMINISTRATIVE:
- Work with the Executive Director/CEO to develop and monitor departmental budget
specifically related to part-time staffing, inventory and supplies.
- Ensure processing of all fees and invoices is done accurately and that they are paid within a
timely manner.
- Utilize Daxko, membership system, to monitor resources and revenue lines.
- Provide support related to administration functions for department and organizational
needs as required.
ADDITIONAL DUTIES:
- Model our YMCA values through fun, positive relationships with all staff and members.
- Be enthusiastic toward members and staff by learning their names and expressing an
interest in their YMCA activities. Strive to enrich their YMCA experience by introducing
them to new programs, staff, members and volunteer activities.
- Incorporate “Caring, Honesty, Respect, Responsibility” into all aspects of the position, to
ensure YMCA values are being integrated into our culture and programs.
- Maintain a consistent professional image through dress, actions and relationships with
others. Speak enthusiastically on behalf of the YMCA at any opportunity
- Participate in applicable training and conferences to further professional growth and
development.
Qualifications
- Bachelor's degree in related field or 2 years equivalent experience in Aquatics programming.
- Within 30 days of hire, completion of Child Abuse Prevention, and Westbend assigned classes.
- Current YMCA or American Red Cross Lifeguard certification
- Current YMCA or American Red Cross Lifeguard instructor certification preferred, or ability to obtain within 90 days
- Current YMCA or American Red Cross Swim Instructor certification, trainer preferred
- YMCA or American Red Cross Supervisor certification or ability to obtain within 90 days
- Ability to relate effectively to diverse groups of people from all social and economic segments of the community.
- CPO certification preferred or obtained within 6 months of hire.
- YMCA Team Leader certification preferred.
- Hours vary depending on need, including weekends and evenings.
Essential Functions
- Perform and ensure excellent customer service by exceeding member expectations.
- Ensure the delivery of customer service and desk operations training for all new and current
member engagement and LOD team members.
- Develop and implement process improvement strategies for front desk and LOD operations.
- Supervise the day-to-day operations of the member engagement desk to ensure that tasks
are completed accurately and operations run smoothly. This may include processing
memberships and program registrations, assisting with tracking, retaining, and contacting
current and new members, managing comment cards, tracking inventory to ensure adequate
supplies, and providing facility tours.
- Develop and maintain up to date internal communication as well as staff and member policies
that are related to member engagement operations.
- Provide work assignments and direction for member engagement and LOD team members.
- Maintain an organized and efficient front desk which is clean and safe.
- Develop and execute member retention initiatives, ensuring accuracy, timeliness and
consistency.
- Review member accounts for accuracy and timely payment of dues and registration fees.
- Develop and communicate a plan for achieving strategic and operating goals.
- Assist in developing and implementing marketing initiatives.
- Be familiar with the mission statement and core values of the YMCA. Model the core values
while working and communicating with all staff and members.
- Maintain a consistent professional image through dress and nametag, actions and
relationships with others. Speak enthusiastically on behalf of the YMCA at given opportunities.
- Collaborate with community organizations to identify and provide updates on our offerings and
events. The Y: We’re for youth development, healthy living, and social responsibility.
- Work to identify initiatives to enhance member engagement and foster community
participation.
- Plan monthly meetings to communicate essential information, recognize performance and
build comradery among all team members.
