Director of Presale & Community Marketing

Description

WELCOME TO YOGA JOINT!

Yoga Joint is South Florida's premier Hot Yoga and FIIT studio. We are a modern, heated yoga / fitness-based brand aiming to inspire people through meaningful fitness and mental transformation. Using unique teacher training and state of the art technology, Yoga Joint appeals to a wide audience to get as many people on their mats as possible. Our two styles of classes FLOW and FIIT combined with our customer service training and methodical studio buildouts create a paradigm that allows the student to achieve the ultimate SHIFT in their life.

We are actively recruiting for an experienced Director of Presale & Community Marketing to join our leadership team.

JOB FUNCTIONS

• Collaboration with Sales and Marketing Teams : Work closely with the sales team and marketing team to develop and execute strategies that showcase the unique benefits of Yoga Joint and drive membership sales.
• Community Outreach : Proactively study and engage the local community to build partnerships for quality lead generation and drive awareness of Yoga Joint, leading to increased pre-sales memberships and memberships for studios in their ramp up period.
• Customer Relationship Management : Establish and maintain positive relationships with potential clients, providing excellent customer service and fostering a sense of community to encourage referrals.
• Market Research and Analysis : Stay informed about current industry trends, competitor offerings, and market demands to effectively position Yoga Joint and provide valuable insights during client interactions.
• Team Leadership and Training : Lead, mentor, and train the studio teams, ensuring they possess the necessary skills and knowledge to effectively support sales initiatives and lead generation initiatives that contribute to the company's success.
• Achieve Member Count Goals : Take ownership of lead generation and sales activities to consistently meet and exceed membership targets.
• Drive Referrals : Increase pre-sale memberships and memberships through referrals by implementing a strong referral process tied to leads derived from community marketing efforts

REQUIRED EDUCATION / QUALIFICATIONS

HERE'S WHATS IN IT FOR YOU :

YOGA JOINT'S MISSION, VISION AND VALUES :

Mission

To provide our members with personalized service and a physical, mental, and spiritual workout rooted in Yoga.

Vision

Inspire people through meaningful fitness and mental transformation.

Values

LIVE THE BRAND : We attend Yoga Joint classes regularly and practice a healthy lifestyle

LEAD BY EXAMPLE : We display the behavior we need to see in our team

EMBRACE CHANGE : We lean into change and adapt with a positive attitude

MEMBER EXPERIENCE FIRST : We always begin with the question, "How does this affect the member experience?"

HAVE A GROWH MINDSET : We embrace the challenge because we want the change.

YOGA JOINT'S PROMISE :

Yoga Joint provides equal employment opportunities to all individuals regardless of their race, color, creed, religion, gender, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other characteristic protected by state, federal, or local law. Discrimination of any type will not be tolerated. We are committed to promoting and upholding a diverse, equitable, and inclusive environment for our employees, members, and all who enter our Yoga Joint studio.