What are the responsibilities and job description for the Integrated Marketing Coordinator position at York County Government?
York County is located in the Piedmont region, between the Broad River and the Catawba River. Its diverse landscape is home to family-friendly towns/cities, a progressive urban region and lakefront communities. We are excited that you want to join our team and recognize that our employees are the foundation for our success.
Mission Statement- York County provides quality public services in an open, efficient, and responsive manner.
Vision Statement - York County provides an environment where all citizens and businesses can thrive and succeed.
Culture & Heritage Museums is a family of museums in York County, SC, which includes Historic Brattonsville, McCelvey Center, Museum of York County, and Main Street Children’s Museum in Old Town Rock Hill. The Mission of Culture & Heritage Museums is to communicate and preserve the natural and cultural histories of the Carolina Piedmont, inspiring a lifetime of learning. It is our vision to create a community that greatly values natural, historical and cultural heritage.
Culture and Heritage Museum is excited to hire a full-time Integrated Marketing Coordinator to join their team at Museum of York County. The purpose of this position is to develop and execute communication strategies for all Culture & Heritage Museums’ sites, working across a variety of platforms including printed materials, digital initiatives, and Development of all marketing assets.
Our ideal candidate is a strong writer with experience in internal and external communications, media relations, and grant writing, who has a passion for telling compelling stories and executing facets of marketing campaigns that drive awareness, engagement, and support of strategic goals. They have a strong work ethic with excellent organizational skills and are able to keep up in a fast paced environment, across multiple sites and target audiences. They handle multiple projects on deadlines with professional demeanor and support the public face of the museum family. They possess strong public speaking skills and are able to analyze data to support the Marketing Department’s communications. Experience with videography and photography is a plus. Some weekend and evening availability required.
Projected Hiring Range: $17.45 - $20.94 per hour. Salary is based on qualifications.
Work Schedule: Monday – Friday, 8:30 am -5:00 pm; hours may vary based on operational needs.
Our Total Compensation Package:
- Compensation – competitive market-rate pay, and negotiable based on qualifications.
- Comprehensive State Medical Insurance, Dental and Vision Insurance
- Life Insurance
- Long-term disability
- Deferred Compensation 401K Plans
- Health Savings Account (HSA)
- Public Loan Forgiveness Program (Student Loan Forgiveness Program)
- 11 Paid Holidays 3 Optional Holidays
- Longevity Pay
- SC State Retirement Plan Pension
- Paid Vacation and Sick Time
- Sick Bank
- Critical Care and Cancer Insurance
- Wellness Screenings
- Employee Assistance Programs
- Professional Development / Trainings / Conferences
Essential Duties and Responsibilities:
- Assists with creating and scheduling content with a knowledge of Google Business Profiles and social media including but not limited to: Facebook, Instagram, Twitter, TikTok and YouTube. Respond to inquiries in a timely and professional manner.
- Coordinates graphic design and distribution of marketing materials for five sites, including but not limited to brochures, posters, postcards, print ads, signage, and banners. Manages maintenance and upkeep of Culture & Heritage Museums’ website content. Executes communication strategies online through social media, e-newsletters, and specialized e-blasts.
- Coordinates with community organizations to cross-promote and represents CHM
- Coordinates placement of print, online, and radio advertising. Negotiates advertising prices. Processes purchase orders and check requests related to marketing expenses. Assists in preparing marketing grant materials and other administrative support to the CHM.
- Captures and shoots photography and videography for in-house produced media including virtual programs, advertisements, events and promotions. Films, produces, edits, airs, and manages virtual programs and content.
- Tracks, analyzes, and reports metrics and analytics while maintaining awareness of social media trends and how to utilize them in promotions across platforms and sites.
- Participates in media appearances including radio, TV and social media as needed.
- Performs related work as assigned.
- Bachelor’s Degree in Marketing, Communications, Journalism or related discipline.
- Two (2) years of experience in marketing, public relations, communications or related field or an equivalent combination of education, training and experience.
Certifications and Licenses:
Valid driver's license preferred.
- Applicants with equivalent experience and/or education may be considered
Physical Demands:
Physical demands refer to the requirements for physical exertion and coordination of limb and body movement.
- Performs sedentary work that involves walking or standing some of the time and involves exerting up to 10 pounds of force on a regular and recurring basis or sustained keyboard operations.
Unavoidable Hazards (Work Environment):
Unavoidable hazards refer to the job conditions that may lead to injury or health hazards even though precautions have been taken.
- None.
Special Certifications and Licenses:
- Preferred to possess and maintain a valid state driver’s license
Americans with Disabilities Act Compliance:
York County is an Equal Opportunity Employer. ADA requires the County to provide reasonable accommodations to qualified persons with disabilities. Prospective and current employees are encouraged to discuss ADA accommodations with management.
Standard Clauses:
May be required to work nights, weekends, holidays and emergencies (man-made or natural) to meet the business needs of the County.
This job description is not designed to cover or contain a comprehensive listing of essential functions and responsibilities that are required of an employee for this job. Other duties, responsibilities, and activities may change or be assigned at any time with or without notice.
Salary : $17 - $21