Nonprofit Content Marketing Manager

Summary:

We are seeking a Content Marketing Manager to develop and execute impactful marketing strategies that amplify The D. Gary Young Foundations' nonprofit mission, programs, and fundraising efforts. This role is responsible for content creation, campaign management, social media engagement, brand storytelling, and performance analytics. The ideal candidate will be a strategic storyteller with experience in nonprofit marketing, digital media, and donor engagement.

Essential Functions

• Develop and execute comprehensive marketing strategies to promote the organization’s mission, services, and events.
• Research, curate, and execute storytelling opportunities across key differentiators like social impact, sustainability, and philanthropy.
• Collaborate with internal teams to ensure consistent brand messaging across all marketing channels.
• Create and manage content for various marketing materials, including reports, newsletters, social media, and the website.
• Plan and oversee digital and traditional marketing campaigns, optimizing based on performance metrics.
• Manage the organization’s social media presence, engaging supporters and analyzing performance for continuous improvement.
• Oversee website updates, SEO strategies, and user experience enhancements.
• Support fundraising initiatives and event promotions through strategic marketing efforts.
• Ensure brand consistency in messaging and visuals while amplifying compelling organizational stories.
• Track, analyze, and report on marketing performance, providing data-driven recommendations.
• Maintain a repository of marketing materials and resources for internal and international teams.
• Stay current on industry best practices through research and training.

Skills & Qualifications

• Strong writing and storytelling skills with the ability to create compelling content for diverse audiences.
• Expertise in digital marketing, including social media management, SEO, email marketing, and campaign analytics.
• Ability to develop and implement multi-channel marketing strategies.
• Experience with content management systems (CMS), email marketing platforms, and social media scheduling tools.
• Strong project management skills, with the ability to manage multiple deadlines and priorities.
• Excellent collaboration and communication skills to work effectively with internal teams and external stakeholders.
• Analytical mindset with experience using data to optimize marketing efforts.
• Passion for nonprofit work and mission-driven storytelling.

Preferred Education & Experience

• Experience in nonprofit marketing, fundraising campaigns, and donor engagement is strongly preferred.
• Previous experience managing content marketing strategies for mission-driven organizations.
• Familiarity with nonprofit CRMs, donor management systems, and fundraising platforms.

Required Education & Experience

• Bachelor’s degree in Marketing, Communications, Journalism, or a related field OR equivalent experience in content marketing, digital media, or nonprofit communications.
• Minimum of 3-5 years of marketing experience, preferably in a nonprofit or mission-driven organization.
• A combination of education and relevant experience will be considered.

Supervisory Responsibility:

This job does not have supervisory responsibilities.

Work Environment:

This job operates in a professional office environment. The role routinely uses standard office equipment such as a laptop, desktop, smartphone, and photocopiers. The noise level in the work environment is usually moderate. Essential oils are worn and/or diffused in the work environment.

Position Type/Expected Hours of Work:

This position requires the incumbent to be physically present at the assigned worksite. The regular schedule is from 8 a.m. to 5 p.m., with an hour lunch, Monday through Friday. Occasional evening and weekend work may be required as job duties demand. Employees are also expected to work at least one non-convention farm event a year and to work at the annual company convention.

 Exact hour requirements can be reasonably modified as necessary for the business needs by the employee’s manager.

Physical Demands:

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Specific vision abilities of this job include close vision and the ability to adjust focus. The employee is required to type, file, and occasionally lift office supplies up to 20 pounds. The employee must be physically able to tolerate the scent of essential oils worn or diffused.

Equal Employment Opportunity:

Young Living is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, or protected veteran status and will not be discriminated against on the basis of disability.

Sponsorship:

Young Living does not provide visa sponsorship for this position. Applicants must be currently authorized to work in the United States on a full-time basis.

Note:

This job description is not intended to be all-inclusive. Employees may perform other related duties as needed to meet the ongoing needs of the organization.