What are the responsibilities and job description for the Paid Search Associate position at Youtech.?
Youtech, a dynamic Digital Marketing Agency, has consistently earned a spot on the prestigious Inc. 5000 list seven times in a row, showcasing our remarkable growth as one of the fastest-growing companies in the U.S. When you become part of Youtech, you embark on a journey to unlock your full potential. We firmly believe that happy and motivated employees contribute to positive client interactions and fostering growth for everyone involved. Joining Youtech means committing to personal and professional development, with the goal of being better six months from now than you are today—a testament to our long-term mindset.
Please make sure you read the following details carefully before making any applications.
About Us
Youtech, established in 2012, is an integrated Digital Marketing Agency with a team of over 100 employees. Headquartered in Lisle, IL, we have expanded our presence to include two additional locations in Arizona and Texas. At Youtech, we cover the entire spectrum of marketing, from traditional to digital, effectively refreshing and re-energizing businesses from every perspective. As a forward-looking company, we are dedicated to empowering companies to surpass their goals by seamlessly integrating advertising, design, development, and marketing strategies. Join us in shaping the future of marketing excellence.
About the Job
Are you passionate about digital marketing and eager to learn the ins and outs of PPC? We are seeking a motivated individual to join our dynamic team as a PPC Associate. This position is full-time in-house and in-office Monday-Friday. In this role, you will be the backbone of our PPC operations, supporting our Senior and Managerial teams in various tasks to enhance our clients' online presence. This is an entry-level position perfect for individuals looking to kickstart their careers in the exciting field of PPC.
Responsibilities :
- Keyword & Search Term Research : Assist in reporting high performing keywords, low performing keywords, and recommend negative keywords for poor quality search terms.
- Optimization Recommendations : Recommend / Dismiss suggestions to improve our optimization score and ensure the account is higher than 90%.
- Budget Pacing / Monitoring : Check account spends across Google, Bing, and LSA and report them in a spreadsheet and recommend adjustments if over or under budget.
- Learning and Development : Engage in continuous learning to understand all facets of PPC, from basic concepts to advanced strategies.
- Collaboration : Work closely with Senior and Managerial teams to assist in various time-consuming tasks, gradually taking on more responsibilities.
- Audits : Occasionally complete checklists on a given account to highlight gaps or missed opportunities and to follow best practices.
- LSA : Monitor and ensure Local Service ads are attracting leads, and callout when accounts are missing licensing, images, services, and targeting.
- Account Ownership : With low spend accounts, take the reins and own the strategy, implementation, and reporting in a few accounts and broaden your knowledge of PPC.
Minimum Qualifications :
Advancement Opportunities :
This role is designed as a stepping stone for career growth within our company. Successful candidates will have the chance to deepen their PPC knowledge and, over time, transition into specialized roles with increased responsibilities.
If you are ready to embark on a journey to become a PPC specialist and contribute to the success of our clients, apply today!
Note : This is an entry-level position, and no prior PPC experience is required. Training will be provided.
What We Offer :
Learning & Development Initiatives :
Youniversity : Bi-monthly, employee-led training sessions designed to enhance skills and encourage cross-functional learning.
The Big Picture : A quarterly video series that spotlights exceptional employees, celebrating their accomplishments.
Youtech is proud to be an equal opportunity employer and is committed to providing equal employment opportunities to all qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status or any other characteristic protected by applicable federal, state or local laws.
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