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SEO Content Manager Job at Youtech in Scottsdale

Youtech
Scottsdale, AZ Full Time
POSTED ON 1/20/2025
AVAILABLE BEFORE 4/20/2025

Youtech, a dynamic Digital Marketing Agency, has consistently earned a spot on the prestigious Inc. 5000 list seven times in a row, showcasing our remarkable growth as one of the fastest-growing companies in the U.S. When you become part of Youtech, you embark on a journey to unlock your full potential. We firmly believe that happy and motivated employees contribute to positive client interactions and fostering growth for everyone involved. Joining Youtech means committing to personal and professional development, with the goal of being better six months from now than you are today—a testament to our long-term mindset.

About Us

Youtech, established in 2012, is an integrated Digital Marketing Agency with a team of over 100 employees. Headquartered in Lisle, IL, we have expanded our presence to include two additional locations in Arizona and Texas. At Youtech, we cover the entire spectrum of marketing, from traditional to digital, effectively refreshing and re-energizing businesses from every perspective. As a forward-looking company, we are dedicated to empowering companies to surpass their goals by seamlessly integrating advertising, design, development, and marketing strategies. Join us in shaping the future of marketing excellence.

About the Job

We are seeking a driven and experienced SEO Content Manager to lead our talented team of SEO copywriters. You will be the driving force behind our SEO content strategy, responsible for creating and executing content plans that elevate our clients’ online presence and drive measurable results. If you're passionate about SEO & writing, thrive in a fast-paced environment, and have a knack for leading and inspiring a team, we want to hear from you!

Responsibilities :

  • Content Strategy & Execution

Work closely with the SEO Team to understand and implement SEO strategies, ensuring content aligns with keyword targets and overall campaign objectives.

  • Translate SEO content plans into well-formatted, polished pieces ready for publication.
  • Stay informed about the latest SEO trends and best practices to ensure content remains effective and relevant.
  • Monitor, analyze, and report on content performance, using data to inform content optimization and future strategies.
  • Collaborate closely with the Director of Content and other marketing teams (e.g., social media, paid media) to ensure cohesive brand messaging and maximize content reach.
  • Team Leadership & Management
  • Lead, manage, and mentor a team of SEO Copywriters, providing guidance, feedback, and opportunities for professional growth.

  • Directly manage Senior SEO Copywriters, helping them oversee their direct reports, expand their leadership capabilities, and stay organized.
  • Foster a collaborative and high-performing team environment that encourages creativity and innovation.
  • Delegate tasks effectively, ensuring optimal workload distribution and timely project completion.
  • Conduct regular performance reviews and provide constructive feedback to promote individual and team development.
  • Content Creation & Optimization
  • Oversee the creation of high-quality, SEO-friendly content across various formats (website copy, blog posts, articles, landing pages, etc.)

  • Ensure all content adheres to brand guidelines, style guides, and SEO best practices.
  • Provide hands-on content editing and optimization support to the team.
  • Contribute to content creation as needed.
  • Website Content Management
  • Oversee the optimization of website content for search engines, including on-page optimization, content structure, and internal linking.

  • Collaborate with web developers and designers to create content timelines and delegate web pages to the SEO Copywriting and Creative Copywriting Teams based on intent.
  • SEO Content Sprints
  • Help plan and execute focused SEO content sprints targeting specific topics, keywords, or client campaigns.

  • Coordinate with cross-functional teams (e.g., client services, SEO) to gather information and ensure content accuracy and alignment.
  • Analyze sprint performance, identifying areas for improvement and optimization.
  • Professional Competencies :

  • You’re organized. You can keep files and information meticulously organized in Dropbox, Google Drive, and more.
  • You’re agile. You can shift conversation and mindset across clients of various industries without skipping a beat.
  • You’re adaptive. From policies to strategies and more, you seamlessly adapt to ever-changing situations.
  • You’re goal-oriented. At the end of the day, each business has a goal. You have business goals in your pocket and ensure each piece of content the team is working on is driven to reach that goal.
  • You’re detail-oriented. You can notice if a word is misspelled from a mile away. Beyond that, you can identify if a piece of content accurately reflects a brand voice, and in the correct tone.
  • You’re eager to learn. From resourcefulness to staying ahead of trends, you’re always willing and eager to learn. You learn and take it one step further, teaching new knowledge to the team.
  • You’re decisive. Many decisions come your way each day. You are able to quickly assess the situation, make a sound decision, and stick behind that decision with informed reasoning.
  • Minimum Qualifications :

  • 5 years of experience in SEO content writing and editing.
  • 2 years of experience managing a team of writers.
  • Proven track record of creating high-quality, engaging content that supports SEO goals.
  • Strong understanding of SEO best practices, including on-page optimization, content structure, and internal linking.
  • Excellent writing, editing, and proofreading skills.
  • Experience with content management systems (CMS) and analytics tools (e.g., Google Analytics, Google Search Console).
  • Strong project management and organizational skills.
  • Bachelor’s Degree in Marketing, Communications, or other related field required. Master’s Degree preferred.
  • What We Offer : We offer a competitive range of benefits designed to support your health, growth, and well-being, including :

  • Health and Wellness : Comprehensive medical, dental, vision coverage, along with complimentary access to an on-site gym, supporting your physical health and overall well-being.
  • Retirement Savings Plan : 401(K) with company matching contributions.
  • Paid Time Off : Paid time off (PTO) and company-observed holidays, providing you the flexibility to balance work and personal life.
  • Professional Development : An additional PTO day each year dedicated to professional development, along with access to a wide range of complementary courses and training programs to encourage continuous learning.
  • Community Engagement : One extra PTO day annually to participate in volunteer activities, enabling you to give back to the community and make a positive impact.
  • Career Growth Opportunities : Structured career advancement pathways within the company to support your long-term professional aspirations.
  • Work Environment : A casual dress code to maintain a comfortable and professional atmosphere conducive to productivity.
  • Employee Engagement : Company-sponsored activities, including outings and holiday events, to promote a collaborative and inclusive culture.
  • Recognition Programs : Peer-nominated monthly awards to recognize outstanding contributions and achievements within the team.
  • Learning & Development Initiatives :

  • Youniversity : Bi-monthly, employee-led training sessions designed to enhance skills and encourage cross-functional learning.
  • The Big Picture : A quarterly video series that spotlights exceptional employees, celebrating their accomplishments.
  • Youtech is proud to be an equal opportunity employer and is committed to providing equal employment opportunities to all qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status or any other characteristic protected by applicable federal, state or local laws.

    Job Type : Full-time

    Benefits :

  • 401(k) matching
  • Dental insurance
  • Employee assistance program
  • Health insurance
  • Paid time off
  • Parental leave
  • Vision insurance
  • Schedule :

  • Monday to Friday
  • Work Location : In person

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